Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
14 Cards in this Set
- Front
- Back
functional level strategies
|
strategies aimed at improving the effectiveness of a company's operations
|
|
economies of sale
|
unit cost reductions associated with a large scale of output
|
|
dis economies of scale
|
unit cost increases associated with a large scale of output
|
|
learning effects
|
cost savings that come from learning by doing
|
|
labor productivity
|
learn by repetition how to best carry out the task
|
|
management efficiency
|
learn over time how to best run the operation
|
|
the experience curve
|
the systematic lowering of the cost structure and consequent unit cost reductions that occur over the life of a product
|
|
mass customization
|
ability to use flexible manufacturing technology to reconcile two goals
|
|
materials management
|
the activities necessary to get inputs and components to a production facility, through the production process, and through the distribution system to the end user
|
|
Research and development
|
boost efficiency by designing products that are easy to manufacture
lower cost by pioneering process innovations |
|
quality as reliability
|
they do the jobs they were designed for and do it well
|
|
quality as excellence
|
perceived by customers to have superior attributes
|
|
innovation can be imitated
|
so it must be continuous
|
|
building competencies in innovation (5)
|
building skills in basic research
project selection and management achieving cross functional integration using product development teams partly parallel development process |