Mis Test 3

Front 1

What Are the Functions of Sales and Marketing Applications

Back 1

Lead Generation
Lead-Tracking Applications
Customer Management
Sales Forecasting
Product and Brand Management

Front 2

Lead-Generation Application

Back 2

Mailings
Emailings
Web Site

Front 3

Lead-tracking Application

Back 3

-Record leads
-Track product interests
-Maintain history of contacts
[app maintains customer name and contact data, the customer's product interests, past purchases, and a history of all contacts with the customer]

Front 4

Customer Management

Back 4

-Maintain customer contact and order history
-Maintain and report credit status
-Track product interests

Front 5

Sales Forecasting

Back 5

-Record individual sales projections
-roll up sales projections into district, region, national, and international
-track variances over time

Front 6

Product and Brand Management

Back 6

-obtain sales results from order processing or receivables applications
-compare results to projections
-Assess promotions, advertising and sales channels
-assess product success in market-segments
-manage product life cycle

Front 7

What are the Functions of Operations Applications?

Back 7

- Order entry
-Order Management
-Finished-goods inventory management
-Customer service

Front 8

Order Entry

Back 8

-obtain customer data
-verify credit
-record payment method
-enter order for processing

Front 9

Order Management

Back 9

-track order through fulfillment
-schedule shipping
-handle exceptions
-inform customers of order status

Front 10

Finished-Goods Inventory Management

Back 10

- control inventory
-manage inventory
-support/evaluate policy

Front 11

Customer Service

Back 11

-Answer questions on orders and product use
-Self-help via Web increasingly common

Front 12

What are the Functions of Manufacturing Applications

Back 12

-Inventory
-Manufacturing Planning
-MAnufacturing Scheduling
-Manufacturing Operations

Front 13

Inventory

Back 13

- control inventory
-manage inventory
-support/evaluate policy
-allocate inventory to raw materials, goods-in-process, and finished goods

Front 14

Manufacturing Planning

Back 14

- create and maintain bill of materials
-create and maintain manufacturing requirements for equipment, personnel, and facilities

Front 15

Manufacturing Scheduling

Back 15

- Create and maintain master production schedule (push)
-Integrate manufacturing signals (kanban) into production schedule (pull)
-produce materials requirements plans and schedules (MRP)
-produce equipment, personnel, and facility plans and schedules (MRP II)

Front 16

Manufacturing Operations

Back 16

-Schedule and control machines in accordance with production schedules
-Schedule and control manufacturing processes in accordance with production schedules

Front 17

What are the Functions of Human Resource?

Back 17

-Recruiting
-Compensation
-Assessment
-HR planning
-Development and training

Front 18

Recruiting

Back 18

- job postings
-resume processing
-hiring procedures

Front 19

Compensation

Back 19

- payroll
-vacation, health, and benefits
-retirement plans and stock options
-employee contributions

Front 20

Assessment

Back 20

-job requirements
-performance evaluations

Front 21

HR Planning

Back 21

-standards, including job classification, skill requirements, and pay standards
-staff planning

Front 22

DEvelopment and training

Back 22

- development programs
-training classes

Front 23

What are the Functions of Accounting Applications

Back 23

-treasury management
-cash management
-accounts payable
-accounts receivable
-budgeting
-cost accounting
-financial reporting
-general ledger

Front 24

TReasury Management

Back 24

- manages retained earnings, dividends payments, and long-term financing (equity offerings and borrowing)

Front 25

Cash Management

Back 25

Helps the company manage inflows and outflows of cash; prepares company's cash budget; arranges for any needed external financing

Front 26

Accounts Payable

Back 26

Tracks amounts that the company owes to its suppliers. Schedules payments

Front 27

Accounts Receivable

Back 27

Tracks amounts owed to the company by its customers. Manages collections

Front 28

Budgeting

Back 28

Assists management in quantifying goals for revenues and expenses; tracks progress toward meting those goals

Front 29

Cost Accounting

Back 29

Determines, for internal users, how much it costs the company to provide specific products or services

Front 30

Financial Reporting

Back 30

Keeps records and reports financial results to investors, creditors, and other external users (e.g. government regulation)

Front 31

General Ledger

Back 31

Shows balances in all asset, liability, and equity accounts

Front 32

Types of Functional IS

Back 32

- Sales and Marketing
-Operations
-Manufacturing
-Human Resources
-Accounting

Front 33

Functional IS Issues

Back 33

- Data duplication, data inconsistency
-disjointed processes
-limited information and lack of integrated information
-isolated decisions lead to organizational inefficiencies
-increased expense

Front 34

Cross-Functional IS

Back 34

Broadens the scope of the project to design processes that cross departmental boundaries

Front 35

Customer Relationship Management (CRM) Applications

Back 35

Tracks all interactions with the customer from prospect through follow-up service and support. CRM applications integrate all of the primary business activities of Porter's Value Chain Model. Major Component's Are: Solicitation, Lead Tracking (presale),
Relationship Management (postsale)

Front 36

Solicitation

Back 36

-generate prospects via messages to target market
-use email, web sites, and other IS messaging media
-support direct mail, catalog, other traditional promotion

Front 37

Lead Tracking (presale)

Back 37

-track sales leads
-track customer responses and contacts
-prioritize responses to maximize new customer revenue

Front 38

Relationship Management (postsale)

Back 38

-maximize the value of the existing customer base

-sales management applications: prioritize customers using purchase history. increase sales of existing customers. Focus reselling on high-value customers. Win back lost high-value customers.

-Customer Support: Manage orders, track customers' problems and problem resolutions. Prioritize responses according to customer value. Gather data for product improvement

Front 39

Enterprise Resource Planning (ERP) Applications

Back 39

Provide even more integration than CRM. Integrates the primary value chain activities with human resources and accounting. Ultimate in cross function systems. Primary ERP users are manufacturing.

Front 40

ERP Characteristics

Back 40

ERP takes a cross-functional, process view of the entire organization. ERP applications include a comprehensive set of inherent processes for all organizational activities. Set is like a "process blueprint" and documents each process with diagrams that use standardized symbols. ERP based on formally defined procedures and organizations muct adapt their processing to the ERP blueprint.

Front 41

Benefits of ERP

Back 41

- efficient business processes
-inventory reduction
-lead-time reduction
-improved customer service
-greater, real-time insight into organization
-higher profitability

Front 42

Downfalls of ERP

Back 42

-costly
-process of moving from separated, functional applications to an ERP system is difficult, challenging and can be slow

Front 43

How is an ERP System Implemented

Back 43

-Determine current and ERP models
-Remove inconsistencies
-Implement the ERP application

Front 44

Inherent Processes

Back 44

When an organization licenses a cross-functional app, the processes for using the apps are built into the system are inherent processes.

Front 45

Data Warehouse

Back 45

The purpose of it is to extract and clean data from operational systems and other sources, and to store and catalog that data for processing by BI tools. Can include external data purchased from outside sources. Ex. customer credit data.

Front 46

Data Mart

Back 46

Data collection that is created to address the needs of a particular business function, problem, or opportunity.

Front 47

Analytical Data

Back 47

Sum, count, averages, etc of data

Front 48

Operational Data

Back 48

?

Front 49

Operational Data and Issues

Back 49

?

Front 50

Data Warehouse Measure

Back 50

the data item of interest. It is the item that is to be summed or averaged or otherwise processed. Ex. total sales, avg sales, avg cost

Front 51

Date Warehouse Dimension

Back 51

Characteristic of a measure. Ex. purchase data, customer type, customer locations, and sales region

Front 52

Managerial/Analytical Data

Back 52

yearly, quarterly, monthly numbers

Front 53

Business Intelligence Reporting

Back 53

Integrate data from multiple sources and they process that data by sorting, grouping, summing, averaging and comparing. Systems format the results into reports and deliver those reports to users. Reporting systems improve decision making by providing the right information to the right user at the right time.

Front 54

Outsourcing

Back 54

the hiring of another organization to perform a service.

Front 55

Benefits of Outsourcing

Back 55

- Management Advantages:
Obtain Expertise
Avoid management problems
Free management time

-Cost reduction
Obtain part-time services
Gain economies of scale

-Risk Reduction
Cap financial risk
Improve quality
Reduce implementation risk

Front 56

Outsourcing Options

Back 56

Some organizations outsource the acquisition and operation of computer hardware. Acquiring licensed software is a form of outsourcing. Rather than develop software in-house, and organization licenses it from another vendor. Another possible outsourcing app alternative is outsource an entire app. Ex. Oracle attained prominence by outsourcing the entire payroll app. A web storefront is another form of app outsourcing. Ex. Amazon.com provides a Web storefront for product vendors and distributors who choose not to develop their own Web presence. SOme organizations choose to outsource an entire business function. Ex. Marriott International chose Hewitt Associates to handle its HR needs for the next 7 years.

Front 57

Outsourcing Types

Back 57

-Hardware
-Software
-Data
-Procedures
-People

Front 58

Risks of outsourcing

Back 58

-Loss of Control:
vendor in driver's seat
technology direction
potential loss of intellectual capital
product fixes, enhancements in vendor's priority
vendor management, direction, or identity changes
CIO superfluous

-Benefits outweighed by long-term costs:
High unit costs, forever.
Paying for someone else's mismanagement
in time, outsource vendor is de facto sole source
May not get what you pay for but you don't know it

-No easy exit:
Critical knowledge in minds of vendors, not employees
Expensive and risky to change vendors

Front 59

Supply Chain

Back 59

A network of organizations and facilities that transforms raw materials into products delivered to customers Ex. Whataburger
Raw Materials Supplier--?Manufacturer-->Distributor-->Retailer-->Consumer

Front 60

Business-to-Business (B2B)

Back 60

Describes commerce transactions b/w businesses, such as between a manufacturer and a wholesaler, or between and wholesaler and a retailer. High volume transactions. Ex. and automobile manufacturer makes several B2B transactions such as buying tires, glass for windscreens, and rubber hoses for its vehicles.

Front 61

Business-to-Consumers (B2C)

Back 61

Sale of the finished product to the end customer. Ex. The final transaction, a finished vehicle sold to the consumer is a single B2C transaction. EX2. A person buying a pair of shoes from a retailer

Front 62

Business-to-Government (B2G)

Back 62

A derivative of B2B marketing and often referred to as a market definition of "public sector marketing" which encompasses marketing products and services to various government levels--including federal, state and local--through integrated marketing communications techniques such as strategic pr, branding, marcom, advertising, and web-based communications

Front 63

Supply Chain Performance

Back 63

Usually, the profitability of the supply chain increases if one or more of the organizations operates at less than its own max profitability.

Front 64

Supply Chain Strategy

Back 64

-Facility
-Inventory
-Transportation
-Information

Front 65

FAcilities

Back 65

location, size, operations methodology

Front 66

Inventory

Back 66

size, inventory management

Front 67

TRansportation

Back 67

in-house/outsources, mode, routing

Front 68

information

Back 68

purpose, availability means

Front 69

Bullwhip Effect

Back 69

A phenomenon in which the variability in the size and timing of orders increases at each stage of the supply chain, from customer to supplier.

Front 70

CNN: As scope of e-mail hack grows, should you be worried

Back 70

• The world’s largest “permission-based” e-mail marketing company, Epsilon, reported that someone hacked into its computer system and stole and unknown number of e-mail addresses and names.
• The scope of this breach is potentially huge and has continued to grow with companies like TiVo, JPMorgan, Chase, and Capital One saying their customers have been affected.
• Epsilon sends 40 billion emails/year on behalf of 2500 clients.
• Worst that may come of it is a sneakier and more sinister version of spam
• Little fear that identities could stolen and bank accounts drained
• Experts worry about “targeted phishing” or “spear phishing”. Refer to fake e-mails that try to look real because the scammer knows something about you

Front 71

Yahoo! Dish expands its scope with Blockbuster win

Back 71

• Dish Network Corp won Blockbuster Inc in a bankruptcy auction for $320 million, further broadening its business beyond satellite TV and setting up a possible showdown with Netflix
• Dish: 2nd largest US satellite TV company trumped at least 3 other bidders
• Deal includes more than 1700 Blockbuster stores, gives it new ways to market its services
• Gives Dish the rights Blockbuster had to stream movies over the Internet, Blockbuster brand name, and customer lists
• Dish can transition B from a retail to a streaming model so you have a Netflix-like offering
• Could help transform company into a major provider of on-demand video through its satellite system and eventually over a wireless network for handheld devices
• Mail-order and digital competitors have destroyed blockbusters business
• Dish is expected to continue to close Blockbuster stores

Front 72

Information Week: Data, data Everywhere

Back 72

Walmart uses HUGE databases

Front 73

VentureBeat: Cocoon promises a safe, spam-free, private way to browse

Back 73

• Virtual World Computing promises browsing the web without having to worry about viruses, spam, and spyware. You can log in to see your fav web sites from any location, without being tracked with its new Cocoon browser plug-in.
• Works with Firefox and other browsers to effectively unplug your computer from the internet and route you instead through Cocoon’s servers. Those servers filter out the bad stuff and let you surf the web through Cocoon’s own connections as fast as possible
• Websites can’t spy on you. They see only Cocoon, not your computer, as if you were using an “in-private browsing” feature.
• Everything you do is encrypted. Your browsing history, personal info, and passwords on web sites are all protected
• Cocoon tweaks your browser. Cocoon then creates “mail slots” for you, concocting a random and disposable email address for every site that you want to log into on a regular basis. Cocoon will automatically fill out a form when you sign up, substituting a Cocoon-generated email address for your actual email address.
• Hackers are only able to see cocoon address

Front 74

CNN: Rent a movie-on your Facebook page

Back 74

• Warner Bros Digital Distribution said it will offer The Dark Knight for rental through its Facebook page
• More movie titles will be available for rental or purchase over the coming months
• Rentals cost 30 Facebook credits, or $3 and users can watch the movie up to 48 hours after purchase
• Facebook continues to function normally during movie-watching
• Lucrative deal for FB which receives 30% cut of all revenue from Facebook Credits
• If more studios follow suit, it could put FB squarely in competition with streaming-video behemoth Netflix, as well as other major players
• Amazon announced free streaming video for Prime customers. Redbox said its planning its own streaming service. Hulu continues building its audience. Apple and Google offer streaming video on their connected tv services.
• Netflix is currently maintaining the lion’s share of the mkt, though FB’s massive user base and social features could be a threat

Front 75

Fast Company: American Express Invests in PayFone, Powers Mobile Payments Plan

Back 75

Payfone uses the cellphone network itself to guarantee that a mobile payment is valid, can be funded, and isn't fraudulent. Therefore, its faster and more resilient than using a modern-style version. Payfone also ties unique phone ID data to the transactions, along with location data, to doubly check client and vendor identity and precent fraud. It imagines its service can prevent theft, and thus lower fees. Can eventually link you cell number to a variety of credit and debit card accounts and then pay swiftly and securely at the checkout in stores.