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9 Cards in this Set
- Front
- Back
The cooperative principle
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-the assumption that people are cooperative
-speakers and listeners must work together to understand the speakers intentions -say what needs to be said given the situation |
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conversational maxims
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-cooperation involves 4 general principles
-speakers follow them -listener assumes speakers are following them |
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maxim of quality
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be truthful
-don't say things you believe to be false -don't say things you lack adequate evidence for |
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Maxim of relevance
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-be relevant
-say something that is not related to ongoing context |
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Maxim of quantity
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-be appropriately informative
-say as much as you can -don't say more than you have to either |
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maxim of manner
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-be orderly and clean
-avoid ambiguity -avoid obscurity of expression -be brief -be orderly |
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conversational implicature
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violating the maximum in order to make inferences about the additional meanings.
-to convey additional affective meanings -beyond literal meaning of the utterance. |
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Violating
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-a maximum only appears as a violation
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implicature
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-inferences obtained from flouting of maxims
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