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3 Cards in this Set

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Users as innovators

Users are not always passive but sometimes help with innovation. Ideas and frustrations leads to new inventions. Lead users play role in creation. Extreme users have needs that can then be applied in mainstream.

Framework for innovation sources

Sources of innovation often involve both push and pull


Is the innovsrion incremental or radical


Timing - push or pull depends on maturity of market


Diffusion - s curve to understand when triggers are picked up

Tackling uncertainty

Calculating unknown to calculated risk. Knowledge Central! Uncertainty declines over time.