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25 Cards in this Set

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Who are the primary users of annual reports?

-equity investors


-credit grantors


-management

Why do equity investors use annual reports to analyse financial ratios?

-they need to know the return on capital invested


-the need info on capital preservation and growth

Why do credit grantors use annual reports?

Short term- interest cover, repayment of amounts owing


Long term - interest cover and capital preservation

Why do management use annual reports?

-decision making


-planning and control

Name the secondary users of annual reports:

-employees: job security; wage and salary negotiations


-acquisition and merger analysts: valuation of potential candidates


-auditors: analytical review


-other/ SARS - tax authorities : income fairly stated

What is the procedure to follow when analysing financial ratios?

1. Know the formula


2. Calculate financial ratio


3. Correct expression of financial ratio


4. Define financial ratio - what info is being conveyed


5. Compare calculated financial ratio to given benchmark in question:


-increases can be good or bad


-decreases can be good or bad


-identify reasons why financial ratio decreased or increased and the future financial implications


6. Make recommendations to improve the situation

What should deferred tax be treated as when calculating financial ratios?

Treat as a non-current asset, because it is an interest free liability

What does the total asset turnover ratio evaluate?

It evaluates the use of all assets to generate Revenue (income)

What do debt ratios examine? What do they determine? What do they indicate?

- debt ratios examine financial structure of business


-determine whether business made efficient use of Debt to create wealth.


-indicates the percentage of total assets financed by total debt

What does the gross margin on sale ratio calculate?

Calculates the amount that is left from every R1 of sales earned after deducting the cost of sales expense.

What does the amount of gross margin on sales ratio represent?

This is the amount available to pay operating expenses and profit


-for every R1 of revenue, the firm earned x% of Gross profit

What can a decrease in gross profit margin be caused by?

-lowered prices


-increase in cost of sales or combination of the two


-incorrect mix of inventory


-policies of inventory valuation

What does return on equity measure?

Overall measures the financial success of the firm with respect to increasing shareholder’s wealth

What ratio do you use as the primary measure of a company’s performance?

The headline earnings per share ratio

What does headline earnings per share ratio measure?

Measures profitability from the view of the ordinary shareholders

What does the dividend cover ratio indicate?

It indicates the number of times the dividends can be paid out of current earnings.

What does a high dividend cover mean?

Means a large percentage of earnings are retained within the firm to finance future growth plans

What does a dividend cover of less than 1 mean?

- current years earnings are not enough to pay current year dividends

What does the pay out ratio calculate?

It calculates what percentage of earnings is paid out as dividends to shareholders

What is the importance to retain portion of profits?

To maintain or expand operations

What does retention ratio calculate?

It calculates the amount of profits that are retained in the business to finance future growth plans.

How does one calculate Return on Equity using the Du Pont Analysis?

Net margin * total asset turnover * equity multiplier

What does net margin evaluate?

Evaluates operational efficiency in terms of sales, cost of sales expense and operating expenses

What does total asset turnover evaluate ?

Evaluates efficienct use of assets

What is the equity multiplier used for?

-use of debt to lever up returns to shareholders/ exposure to financial risk