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55 Cards in this Set

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  • Back

What is GNI?

(Gross National Income) is a measure of income per capita per year

What is the GINI index?

Is a coefficient between 0 and 1 that measures income equality or distribution of a country
 
- Perfect equality = 0

Is a coefficient between 0 and 1 that measures income equality or distribution of a country



- Perfect equality = 0


What is the GATSBY curve?

Is the relationship between inequality (GINI) and  intergenerational social mobility

Is the relationship between inequality (GINI) and intergenerational social mobility

Why is Emerging Markets important?

- Advances in technology


- Increase in world travel


- Trend towards globalization

What are some characteristics of an Emerging Market?

- GNI per capita per year < $10,000


- High birth rate


- Low education


- Underdeveloped infrastructure


- Unstable government


- Several languages


- Less women in workforce

How does WTO and World Bank define Emerging Markets?

WTO- Self selection criteria


World Bank- Life expectancy, literacy, GDP

What are some common traits of big Emerging Markets?

- Physically large


- Significant Population


- Wide range of products


- Strong rate of growth

At what income per capita per year do people become brand conscious and at what level do they join the higher income level?

< $5,000 per year



< $10,000 per year

List three International Agencies. What is their purpose?

Organization for Economic Cooperation & Development (OECD)


- Group of developed countries dedicated to promoting economic expansion in its member nations



Organization of Petroleum Exporting Countries (OPEC)


- Cartel of 12 petroleum exporting ountries



WTO

What is the purpose of WTO?

- Trade without discrimination


- Free trade


- Trade should be competitive


- Encourage trade for developing countries

What is meant by the Bottom of the Pyramid?

The largest, but the poorest socio-economic group

The largest, but the poorest socio-economic group

What are some strategies that businesses can be use in the Bottom of the Pyramid?

- Low price more value


- Less features


- Bundling


- Optimize value addition

What are some barriers in BOP markets?

- High distribution costs


- Difficult to penetrate scattered villages remote villages


- Unpredictable demand


- Mismatch priorities


- Local trust and knowledge

How do costs change in BOP?

Higher over all costs

Higher over all costs

What are some of the factors that effect strategies that can be implemented in an EM?

Leadership- more involved


- Socioeconomic-- low formal education


- Culture-- high embedded hierarchy



Organizational Structure


- More centralized


- Collective society



Intraorganizational Structure


- Social and relational identities



Learning

What are some myths about EM?

- Are technology backwards


- Consumers won't pay premium for brands


- Cannot afford technology purchases


- Tech. from mature markets will succeed in EM


- Consumers focus on products, not services

What are some Emerging Markets Trading Blocks?

Asia


- Association of SouthEast Asian Nations (ASEAN)


-Asia Pacific Cooperation (APEC)



Africa


- Economic Council of West African States (ECOWAS)


-Common Market for Easter and Southern Africa (COMESA)



South America


- Mercosur (Mercosul)

What are the reasons developed countries say EM trade is unfair?

- Unfair competition, low labour cost


- Environmental, low environmental standards


- Financial services, low capital/assets


- Cultural


- Tax, difference in corporate tax

What is the French Colonial Pact? List 4 clauses

The French colonial spans across western Africa.



- 14 countries with the same currency. CFA


- Currency is non convertible


- 85% income is to be deposited in French banks


- Can borrow that money at 20% interest

What are some of the arguments in favour of the French Colonial Pact?

- Corruption


- Not trained


- Economy will go down


- Diseases


- We pay taxes

What is a Subsidy?

Financial contribution, provided directly or indirectly by a government, which confers benefit

What is the Basel Convention?

Is an international treaty that was designed to reduce the movements of hazardous waste between nations, and specifically to prevent transfer of hazardous waste from developed to less developed countries

World Bank, IMF, & WTO decision process

World Bank & IMF


- Votes based on shares



WTO


- Each country has a vote

What are Genetically modified foods?

Crops created for human/animal consumption using the molecular biology technique to get desired traits

What are the benefits of GM foods?

- Rapid


- Accurate


- High yield


- Low labour


- Long shelf-life

What are the six main benefits of GM foods? List and describe

Pest Resistance- less pesticides = less cost


Disease Resistance- less disease = less cost


Cold Resistance- cold resistance


Drought Resistance


Nutrition- increased nutrition


Pharmaceuticals- edible vaccines

Criticism of GM foods

- Environmental Hazards


- Human Health Risks


- Economic Concerns

Why study tourism?

- Attain peace and prosperity


- Promote understanding and trust


- Economic development


- Significant demand and consistent growth

Why is tourism important now?

- Exchanging ideas and exploration


- Cutting cost on defense


- Share culture


- Maintain ecosystem

What is Ecotourism?

Travelling to undisturbed or uncontaminated natural areas to study, admire, enjoy

What are two international agencies that promote ecotourism?

-UN Global Environmental Facility (GEF)


- US Agency for International Aids

What are two types of Ecotourism? List and briefly describe

Non-consumptive


- Does not consume natural resources



Consumptive


- Based on renewal if resources (Buying licence to kill elephant)

What are some pitfalls of Ecotourism?

Can be problematic of not managed properly


- Ecotourism uproots native people from normal habits


- Income does not trickle down


- 50% of income goes to airline, hotels, tour operators

What are the benefits of Ecotourism?

Economic


- Direct revenue from ecotourists


- Direct employment


Environmental


- Incentive to protect enviroment


- Ecotourists assist in habitat enhancement


Socio-cultural


- Good public relations


- Aesthetic/spiritual beliefs


- Foster environmental awareness

What are the costs of Ecotourism?

Economic


- Start up and ongoing expenses


Environmental


- Environmental capacity is limited


- Difficult to measure impact


Socio-cultural


- Intrusive


- Displacement of local cultures

Why do countries participate in Medical Tourism

- Increase GDP


- Upgrade medical facilities


- Create jobs


- Create more tourism


- International relations

What is a World Heritage Site? List the qualifications

A place with outstanding universal value


1. Cultural


2. Man made


3. Natural


4. Ruins

What is the UN global compact?

UN's voluntary corporate initiative that adheres business to certain standards in


- Human Rights


- Labour Conditions


- Environment


- Anti-corruption

What are the principles of Human Rights?

1. Support, respect and protect HR



2. Ensure businesses are not complicit in HR abuses

What are the principles of Labour Standards?

1. Uphold freedom of association and right to collective bargaining


2. Elimination of forced and compulsory labour


3. Abolition of child labour


4. Elimination of discrimination in employment and occupation

What are the principles of Environment?

1. Support precautionary approach to environment challenges


2. Initiate to promote environmental responsibility


3. Encourage development and diffusion of environmental friendly technology

What is the principle of Ant-corruption?

Work against all forms of corruption

What is the Millennium Development Goals?

Are the world's time-bound and quantified targets for addressing extreme poverty in its many dimensions-income poverty, hunger, disease, lack of adequate shelter, and exclusion-while promoting gender equality, education, and environmental sustainability

What is goal number 8 in the Millennium Development Goals?

Develop a global partnership for development

What does goal number 8 looks to accomplish?

- Open trading and financial system


- Address special needs of developing countries


- Address special needs of landlocked countries


- Deal with debt problem in developing countries


- Provide access to affordable pharmaceuticals

What are the contexts of Negligent Consumer Behaviour?

- Product misuse


- Consumption of hazardous products

What is Product misuse?

Injuries resulting from misuse of a safe product

What are the types of Misleading Marketings?

1. Telemarketing Fraud


2. Advertising to Children


3. Deceptive Advertising

What are the types of claims?

1. Search Claim


2. Experience Claim


3. Credence Claim


4. Literal Claim


5. Implied Claim

What is a Search Claim?

A claim that can be evaluated (researched) before purchasing the item

What is an Experience Claim?

A claim can only be discovered by using the product

What is Credence Claim?

A claim cannot be checked even after using the product

What is a Literal Claim?

Most agree on its interpretation

What is an Implied Claim?

Different interpretation to different people

What is the Schechter’s Approach?