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49 Cards in this Set

  • Front
  • Back
the four big ideas
parts of speech
canions of rhetoric
types of appeals, sources of power in speech
Stasis theory
parts of speech
introduction
body
conclusion
introduction
grab audience attention, focus attention

establish ethos

these, preview, authority
body
teach something

persuade to do something

excite, bring our emotion, create emotional experience
canons of rhetoric
invention
arrangement
style
delivery
memory
invention
investigation, research, history, facts, finding information for topic, asking questions and answering them, measuring
arrangement
choosing what to use in speech
Some information might be relevant
some may not be
style
word choice, vocals necessary, speed, tones, atmoshpher needed to get points accross
delivery
hand gestures, voice, practice, tone
memory
recall information in order to establish ethos

leaving audience with information or something valuable, effective, insightful
Types of Appeal or the sources of power in speech
ETHOS

PATHOS

LOGOS
Pathos
Emotion drawn our of the audience
created to move the audience into persuasion, or simply to get a point accross
ethos
Authority, credibility, knowledge on topic that creates a genuine feeling of credibility by the audience

4 kinds, prevenient (president), presented (dr. so and so, who did this), and constucted ethos(created throughout speech) presented ethos, (experinece)
LOGOS
clear thinking: syllogisms, enthememes
syllogisms
contains two premises and a conclusion
(Major premis)because all A is C
(Minor premise) And B is A
(conclusion) Then we can conclude that B is C
enthymeme
syllogism based on probabilities, signs, and examples, [and] whose function is rhetorical persuasion.

argument in which premise or conclusion is unexpressed, cannot be proved, but goes off of probabilities, signs and examples
conviction
strong belief, fixed
Stasis theory
stasis of fact
quality
and action
stasis of fact
what are the facts? X is Y
Stasis of quality
X is better than Y,
stasis of action
what must we do? we must do X
conviction
belief
opinion
a view, judgement, or appraisal formed in the mind about a particular matter
knowledge
the fact or condition of knowing withing with familiarity
rhetoric
set of skills, words, and actions creating a powerful use of words
monologic
one idea
division
every I. II... must have a A, which needs a B
coordination
every new marker throughout outline needs the same function
subordination
bullet which must relate to the one above
signposting
next, first, second, indicates a new main point
main points
fits thesis, be related,
preview
tells HOW you will talk about a topic
thesis,
tells audience what you are going to talk about
dissoi logoi
takes a different line of argument, or uses different organization of outline in order to get a full understanding of topic from all angles
telos
is an end, or purpose
is-ought problem
cars are polluting the world, we ought to stop driving them
dealing with nervousness
preparation:practice, get comfortable with speeking
physical steps: pushups, hands together, breathing
psyhological steps, picture yourself doing well,
using nervousness: to enhance gestures and voice projections
sentiment
appropriate emotion
direct audience towards emotion
words with meaning, draws emotion
depth, metaphors
describes an event, which then bring emotion
stays beside the target, it will come around
sentimentality
drawn to excess of emotion, too much feeling
too much feeling
cliche
presents emotional words, no depth
"happiness was grief"
shoots directly to emotional
episteme
knowledge: measurements
JAR
pistis
BOX
faith , god, politics,
DOXA
opinion, TIE
Persuasion
FACts lead to Values lead to actions
connect with values of audience
tropes
a literary trope is the use of figurative language
irony
metaphore
allegory
epideictic
designed to excited audience's emotions, move passions toward a celebration of some form of shared value
stasis of fact
relevant info and reasons to support conclusion
usually topical X is true/false, becuase of facts
stasis of quality
Worth: arguing P is bad/Good

argument of definition: set criteria for something, then define your side to be part of that criteria.
consequence: here's what is true amd this will happen, this is the best we can do in this situation
circumstance: this is just how it is, its the best we can do
Comparison: X does this better than Y

Importance: X is important to our lives, therfore....
stasis of policy
argument to take action.You must do something. take action
Problem-solution
Monroes motivated sequence
attention:bring to attention a problem, grab attention
need: bring to attention the need for a change
satisfaction: relaxing a day of the week is needed
visualization: Can you imagine a stress free world?
call to action: DO it now!