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20 Cards in this Set

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Mass media research

The use of systematic methods to understand or solve problems regarding mass media

Early model: Chicago school

Mass media helps immigrants to assimilate leads to community with shared ideas

1930s Hypodermic Needle Model

Media inject their potent effects directly into unsuspecting people

1940s - 1960s


Minimal effect models

Mass media reinforce existing attitudes rather than change them

Contemporary models

Social learning theory ; people learn from one another through observation , imitation and modeling

Big Daddy video

Defamation

Highly disrespectful of false statement about a living person or an organization that causes injury of reputation

Slander defamation

Spoken

Libel defamation

Written

Video Game Addiction Facts

1 in 8 video game players addicted


Gaming jeopardizes relationships social life


Males two times more likely to be addicted than females

Cognitive effects of gaming

Games being used for improving thinking and multitasking


Memory improved


Could treat ADHD and Altzeimers

Video game scholarships

Professionals can earn 6 figure salaries


Robert Morris University offers scholarships up to 19k yearly (only 30 winners )


Millions watch


Involves strategy

Pentagon paper

US vs New York Times


Vietnam War escalating


US keeping secret documents in regards to war for thirty years


New York Times win due to First Amendment

Fear of propaganda and incoming Immigrants

Messages designed to change attitudes and behavior of huge numbers otherwise disconnected individuals on controversial social topics

Agenda setting

The notion that the media create “ideas in our heads “ about what is going on

Propaganda Analysis

The systematic examination of mass media messages that seem designed to seat the attitudes of large populations on controversial topics

Cultivation studies

Emphasize when media portrays certain groups as unfavorable

Polysemous

Open to multiple meanings

Cultural studies

Starts with mass media , scholars ask questions to make meaning of it

Prior restraint

Government restriction of speech before its made

Copyright Act of 1976

A law that recognizes the rights of an individual creator that protects a creative work for the lifetime of that author plus 70 yrs