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10 Cards in this Set
- Front
- Back
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What are the 13 characteristics chipotle seeks? |
Ambitious, Happy, Hospitable, Smart, Respectful, Polite, Presentable, Honest, Conscientious, Motivated, High Energy, Infectiously Enthusiastic |
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What is Chipotle's Vision? |
To develop a team of top performers who are empowered to achieve high standards. A key daily goal is for everybody to work together to make their General Manager a restauranteur, passing that example on to other restaurants. 3 synergistic characteristics: top performers, empowerment, and knowledge of high standards. To change the way people think about food |
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What is Chipotle's mission statement and what does it mean? |
Food With Integrity > Livestock does not endure harsh conditions or antibiotics > Livestock lives on a vegetarian diet > Produce is organic and ideally sourced from within 200 miles > People are informed whenever there's any food that doesn't meet Chipotle standards. ex. Jan 2015: pigs from a supplier were found to endure harsh conditions. All Chipotle restaurants whose carnitas came from that supplier donated them and no longer served that meat. |
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What does it mean to be a top performer? |
Chipotle definition - A person who has the desire and ability to perform excellent work, and whose constant effort to do so elevates them, their team, and Chipotle. |
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What is the meaning of high standards? |
Chipotle definition - Creating a uniquely extraordinary restaurant experience for every one of your customers and crew... always. |
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What is empowerment? |
Chipotle definition - To be confident in your ability and encouraged by your circumstances such that you feel motivated and at liberty to devote all your talents to a purpose. Empowerment is a feeling: of motivation, wanting to be a top performer, always having high standards, passion for what you do & what you can accomplish. |
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What is a restaurateur? |
A person who develops a team of top performers who are empowered to achieve high standards. All Restaurateurs are General Managers, but not all General Managers are Restaurateurs. |
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Where do Chipotle soundtracks come from? |
They are custom-made by DJ Chris Golub; he considers which types of music are best suited for which time of day, as well as the acoustics of a store with metallic and wooden surfaces. His relationship with Chipotle began when Steve Ells approached him in 2010. |
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What are 2 main themes of the restaurateur program? |
> Retention - the restaurateur program is derived from the "promotion from within" principle, which aids in employee retention, and goes a step further: keeping the managers in the restaurant(s), where they have the most impact. > Family/Rapport - Managers are rewarded for cultivating leadership skills in their crew; being in the same restaurant allows for a more intimate quality of mentorship and customer interaction. |
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What are 2 more main themes of the restaurateur program? |
> Customer satisfaction - cultivating a crew that is exceptional in adhering to Chipotle's vision is reflected in the way customers feel upon their visits. A restaurant that feels excellent has the qualities of (to become) a restaurateur restaurant. > Vision - the ability to develop solid leadership skills in oneself, crew members, and the ability to develop rapport among fellow employees and customers alike, plays an important role in changing the way people think about food. Food becomes an experience and a cause to be savored. |
