Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
16 Cards in this Set
- Front
- Back
|
The publishing and entertainment industries make up the smallest share of the commercial content marketplace. |
False |
|
|
A business model that uses advertising revenue to provide some content for free, combined with an option to obtain additional content for a price is called advertising-supported revenue model. |
True |
|
|
In cannibalization, sales of new digital products replace sales of traditional products. |
True |
|
|
Streaming technology has impacted the television industry because it poses a direct threat to the cable television industry, which wants to be the sole source of television shows and sports events. |
true |
|
|
The average American still spends more time watching television than using the Internet. |
True |
|
|
Who was the first major fiction writer to create an e-book-only volume of a new work? |
Stephen King |
|
|
DRM refers to a combination of ________ for protecting digital content. |
technical and legal means |
|
|
Zinio is an example of which of the following? |
magazine aggregator |
|
|
Internet users consume fewer medium of all types than non-Internet users. |
False |
|
|
There are approximately ________ online newspapers in the world. |
10,000 |
|
|
Which of the following was the most troubled segment of the publishing industry in 2012? |
newspapers |
|
|
The impact of the Internet on media appears to be decreasing the total demand for media. |
False |
|
|
What percentage of the Internet population in the United States reads magazines online? |
almost one-third |
|
|
Which of the following best describes the online newspaper industry's revenue model? |
struggling to successfully implement a fee-based model |
|
|
The a la carte revenue model allows users to pay only for what they use. |
True |
|
|
Which of the following statements about the newspaper industry is not true? |
Online readership of newspapers is declining. |
