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10 Cards in this Set

  • Front
  • Back

Distribution strategy


lower or higher in what system (centralized or decentralized)


- Safety stock


- Service level


- Overhead costs


- Customer lead time


- Transportation costs


- Economies of scale

- Safety stock: lower with centralization


- Servicelevel: higher service level for the same inventory investment with centralization


- Overhead costs: higher in decentralized system


- Customer lead time: response times lower in the decentralized system


- Transportation costs: not clear, in most cases higher. Consider outbound and inbound costs.


- Economies of scale:Through consolidation

Distribution strategy definition

A distribution strategy defines how you are going to move products from point of creation to points of consumption,in a cost-effective manner: transportation

Two (3) basic distribution strategies

- Direct shipment distribution strategies


directly from manufacturer to retailer


- Intermediate inventory storage point strategies


- Traditional warehousing


- Cross Dock


- Inventory Pooling


- Transshipment


(Another way to implement inventory pooling strategies)

Decision for Traditional Warehousing (5)

- Key factors:


- Inventory management


- Risk pooling


- Other factors:


- Centralized vs Decentralized Management


- Inventory decision: where which inventory is held (VMI)?


- Central vs Local Facilities: Central or local stock

Pro’s (2) & Con’s (1) Direct Shipment

Advantages:


- Avoid the expenses of operating a distribution center


- Lead times are reduced.


Disadvantages:


- Transportation costs increase

Direct shipment used when (2)

- Retail store requires fully loaded trucks


- Lead time is critical:perishable goods

Cross-Docking
- Warehouses function:Inventory coordination point Not inventory storage point

- Goods remain in the dock(move from inbound to outbound dock)


- Often at outsourced transportation by transportation company (HUB System)


- Reduces transportation costs Increase system cost (invest in HUB SYSTEM)Difficult to coordinate

Cross-docking, great but... (6)

- Significant start-up investment


- Very difficult to manage


- Distribution centers, retailers and suppliers must be linked with advanced information system


- Fast and responsive transportation system


- Forecasts are critical


- Effective only for large distribution systems, in which a large number of vehicles are delivery and picking up goods at any one time

Transshipment

- Shipment of items between different facilities at the same level in the supply chain to meet some immediate need

- Occurs mostly at the retail level


- Can be achieved:


- With advanced information systems


- Shipping costs are reasonable


- Retailers have same owner

What strategy to adopt (picture)