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21 Cards in this Set

  • Front
  • Back

The first step in the strategy-making process is to

assess the need for strategic change

In any organization, the ____ are the less visible, internal decision-making routines, problem-solving processes, and organization cultures that determine how efficiently inputs can be turned into outputs

Core Capabilities

The term ____ refers to the overall organizational strategy that addresses the question "What business of businesses are we in or should we be in?"

Corporate-level strategy

The research on diversification in portfolio management indicates that the best approach is probably

related diversification

Significant cost reductions, layoffs of employees, closing of poorly performing stores, offices, or manufacturing plants, or closing or selling entire lines of products or services would be characteristics of a _____ strategy.

Retrenchment

What are the five industry forces that determine an industry's overall attractiveness and potential for long-term profitability?

Bargaining power of suppliers



threat of substitute products



character or rivalry



bargaining power of buyers

Resource similarity and ____ are factors that determine the extent to which firms will be in direct competition with each other

Marketing commonality

____ are the assets, capabilities, processes, information, and knowledge that an organization uses to improve its effectiveness and efficiency, to create and sustain competitive advantage, and to fulfill a need or solve a problem.

Resources

A(n) ____ resource is a resource that is not controllwd or possessed by any competing firms

Rare

An organization is experiencing ___ when it is reluctant to change strategies or competitive practices that have been successful in the past.

Competitive inertia

While ___ are tangible, ____ are not.

distinctive competencies; core capabilities

____ are the targets that managers use to measure whether their firm has developed the core competencies that it needs to achieve a sustainable competitive advantage

Strategic reference points

The term ___ refers to the overall organizational strategy that addresses the question "What business or businesses are we in or should we be in?"

corporate-level strategy

Starbucks, the operator of Starbucks, also markets a lig of CD's and other items. The making and marketing of the CD's and other stuff would be and example of ____.

Unrelated diversification

The _____ is a portfolio strategy that managers use to categorize their corporation's businesses by growth rate and relative market share. This strategy helps them to decide how to invest corporate funds.

BCG matrix

A ____ strategy is a broad corporate-level strategic plan used to achieve strategic goals and guide the strategic alternatives that managers of individual businesses or subunits may use.

Grand

Companies can achieve growth mainly by

growing internally through direct expansion or creating new businesses

Companies that are following a ___ strategy would be most likely to try to improve the way in which they sell the same goods or services to the same customers

stability

Significant cost reductions, layoffs or employees, closing or porrly performing stores, offices, or manufacturing plants, or closing or selling entire lines of products or services would be characteristic of a ____ strategy

retrenchment

If successful, which strategy is often followed by a growth strategy?

retrenchment

A(n) ______ strategy is a corporate strategy that addresses the question "How should we compete in this industry?"

industry level