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21 Cards in this Set
- Front
- Back
The first step in the strategy-making process is to |
assess the need for strategic change |
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In any organization, the ____ are the less visible, internal decision-making routines, problem-solving processes, and organization cultures that determine how efficiently inputs can be turned into outputs |
Core Capabilities |
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The term ____ refers to the overall organizational strategy that addresses the question "What business of businesses are we in or should we be in?" |
Corporate-level strategy |
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The research on diversification in portfolio management indicates that the best approach is probably |
related diversification |
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Significant cost reductions, layoffs of employees, closing of poorly performing stores, offices, or manufacturing plants, or closing or selling entire lines of products or services would be characteristics of a _____ strategy. |
Retrenchment |
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What are the five industry forces that determine an industry's overall attractiveness and potential for long-term profitability? |
Bargaining power of suppliers
threat of substitute products
character or rivalry
bargaining power of buyers |
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Resource similarity and ____ are factors that determine the extent to which firms will be in direct competition with each other |
Marketing commonality |
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____ are the assets, capabilities, processes, information, and knowledge that an organization uses to improve its effectiveness and efficiency, to create and sustain competitive advantage, and to fulfill a need or solve a problem. |
Resources |
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A(n) ____ resource is a resource that is not controllwd or possessed by any competing firms |
Rare |
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An organization is experiencing ___ when it is reluctant to change strategies or competitive practices that have been successful in the past. |
Competitive inertia |
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While ___ are tangible, ____ are not. |
distinctive competencies; core capabilities |
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____ are the targets that managers use to measure whether their firm has developed the core competencies that it needs to achieve a sustainable competitive advantage |
Strategic reference points |
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The term ___ refers to the overall organizational strategy that addresses the question "What business or businesses are we in or should we be in?" |
corporate-level strategy |
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Starbucks, the operator of Starbucks, also markets a lig of CD's and other items. The making and marketing of the CD's and other stuff would be and example of ____. |
Unrelated diversification |
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The _____ is a portfolio strategy that managers use to categorize their corporation's businesses by growth rate and relative market share. This strategy helps them to decide how to invest corporate funds. |
BCG matrix |
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A ____ strategy is a broad corporate-level strategic plan used to achieve strategic goals and guide the strategic alternatives that managers of individual businesses or subunits may use. |
Grand |
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Companies can achieve growth mainly by |
growing internally through direct expansion or creating new businesses |
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Companies that are following a ___ strategy would be most likely to try to improve the way in which they sell the same goods or services to the same customers |
stability |
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Significant cost reductions, layoffs or employees, closing or porrly performing stores, offices, or manufacturing plants, or closing or selling entire lines of products or services would be characteristic of a ____ strategy |
retrenchment |
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If successful, which strategy is often followed by a growth strategy? |
retrenchment |
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A(n) ______ strategy is a corporate strategy that addresses the question "How should we compete in this industry?" |
industry level |