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22 Cards in this Set

  • Front
  • Back
advertising
a paid form of communication sent out by a business about its products or services
consumer
anyone who buys or uses products
consumers economics
the study of the role consumers play in an economic system
demand
the quantity of a good or service that consumers are willing and able to buy at various prices during a given period of time
economics
the study of how we make use of our resources
equilibrium price
the price at which the quantity supplied exactly equals the quantity demanded of a product
global warming
the gradual increase in the earths average temperature
goals
the things you want to accomplish in your life
life span
the time between a person's birth and death
life-span goals
long-term goal that you want to reach during your life
life-span plan
a plan to reach long term goals within a person's life
long term goals
something you hope to achieve over a period of years
needs
things you can't live without
opportunity cost
the value of your next best alternative whenever you make a choice
production
the creation of goods and sevices
profit
the difference between the money received from selling a product and the cost of producing that product
puffery
innocent exaggerations used to sell products
rational buying decision
a choice made in an organized, logical manner so that it will most likely fulfill your need or want
short term goal
something you hope to achieve within a year
supply
the quantity of a product that producers are willing and able to make available for sale at various prices over a given time period
values
your principles - the standards you use to judge what is right and wrong, good and bad, important and unimportant for you
wants
things that you would like to have but can live without