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51 Cards in this Set

  • Front
  • Back
Cost Leadership and Focused cost leadership focus on ___ through ___:
Strong Process Activities
Economies of Scale
Differentiation and focused differentiation focus on __ through ___ :
creating value
perception
Focus on what _____ and _____ the rest.
what we do best
outsource
An action plan the firm uses to compete in different product markets:
Multiproduct Strategies
Primary reason firms use multiproduct strategies is to improve:
performance
Multiproduct strategy allows firms to create one of these three items:
1. operational relatedness,
2. corporate relatedness, or
3. financial economies
interacts primarily to share information and to make decisions to help each member perform within his or her area of responsibility
Group
1 + 1 + 1 = 3
Group
1 + 1 + 1 = 2 ;
when a person isn't carrying their weight:
Social Loafing
Overall output is greater than the sum of the indivdual inputs:
Synergy
Another term for social loafing:
Free-riding
Another term for Synergy:
"Firm diversification"
individual efforts result in a performance that is greater than the sum of the individual inputs.
Team
1 + 1 + 1 = 4
Results in a joint effort:
Synergy
The five levels of diversification(in terms of sales) are:
Low levels of diversification
1.Single businesses
2.Dominant businesses

Moderate to High levels of diversification
3.Related constrained
4.Related linked

Very High levels of diversification
5.Unrelated
In a Single Business Multiproduct Strategy-

The Level of diversification is:

Percent of sales revenue from is:

Draw the piture
very low

Greater than 95%
In a Dominant Business Multiproduct Strategy -

The Level of diversification is:

Percent of sales revenue from a single business is:

Draw Picture
Low
Between 70 - 95%
In a Related Constrained Multiproduct Strategy -

The Level of diversification is:

Percent of sales revenue from the dominant business is:

You gain Economies of ___:
Draw Picture
Moderate to High

Less than 70%

Scope
In Related Linked Multiproduct Strategy (limited relationships exist b/t the firms businesses):

The Level of diversification is:

Percent of sales revenue from the dominant business is:

You gain Economies of __:
Draw Picture
Moderate to High

Less than 70%

Scope
In Unrelated Multiproduct Strategy:

The Level of diversification is:

Percent of sales revenue from the dominant business is:

-You loss synergy/Ecomomies of Scope

Draw Picture
Very High

Less than 70% (there is no dominate business)
3 Economies we gain in business strategy:
1. Economies of Scale
2. Economies of Scope
3. Financial Economies
Cost savings the firm accures when it successfully shares some of its resources and activities b/t it's businesses or transfers corporate-level core competencies into its businesses (Gain/leads to Synergy):
Economies of Scope
Achieved when the firm's businesses successfully share resources & activities to produce & sell their products:
Operational Relatedness
Achieved when corporate-level core competencies (what we do well are successfully transferred into some of the firm's businesses:
Corporate Relatedness
Involves the sharing of tangible resources:
Operational Relatedness
Involves the sharing of intangible resources:
Corporate Relatedness
Complex sets of resourcess and capabilites that link different businesses, primarily through managerial and technological knowledge, experience, and expertise:
Corporate-level core competencies
Draw Figure- 6.2 Value-Creating Strategies of diversification: Operational and Corporate relatedness
P.115
Operational Relatedness & the Related Constrained Strategy-

BOX 1 // DRAW STRATEGY PICTURE:

Type of resources being shared:

Firms must ensure that efforts to share resources and activities are effectively implemented.
Tangible resources
Corporate Relatedness & the Related Linked Strategy -

BOX 2 // DRAW STRATEGY PICTURE

Type of resources being shared:
Intangible
Both Operational and Corporate Relatedness -

BOX 3

It is ___ for firms to achieve operational and corporate relatedness simultaneously

Firms able to do so have developed a competitive advantage that is difficult for competitors to ___ .
Difficult

imitate
Unrelated Diversification -

BOX 4 // DRAW STRATEGY PICTURE

Does not emphasize economies of scope (either operational relatedness or corporate relatedness)

You gain the following economy:
Financial ecomomies
Cost savings or higher returns generated when the firm effectively allocates it financial resources based on investments inside or outside the firm (how we make more money, te tope managers become investors of the company's money):
Financial economies
A semi-autonomous unit of a diversified firm with a collection of related businesses:
Strategic business unit (SBU)
When we invest in internal businesses, we become more competitive and efficient (created financial economies):
Unrelated diversification strategy
Efficiency results as investors take an quity position in firms by purchaing shares of stock in companies they believe have high future cash flow value:
Financial resource Allocation
These allocate capital in the form of debt as shareholders and debt holders seek to improve the value of their investments but taking stakes in firms they believe have high growth and profitability prospects:
Capital markets - efficient markets
Allocations in firms using the unrelated diversification strategy may be the basis for superior returns to shareholders to returns shareholders would receive as a result of allocation externally:
Internal vs. external capital markets
Potential benefit of internal capital market allocation, that allows youto internally discipline poorly performing units by allocating fewer or different types of resources to them:
Internal performance evaluation
An advantage of reinvesting in ones own company:
insider information
Insider info from outside is :
illegal
Changes made reguarding the assets of a firm by buying some or all the assets of another company:
Restructuring
(1st instance)
Buy another's assets, make them more productive, them sell them:
Restructuring
(2nd instance)
Reducing the risk of losing their job: (if one part of the buiness fails, they still have others to fall back on)

The relationship between firm size and executive compensation: (the larger the company, the higher the pay=EMPIRE BUILDING**)

Goal alignment between the firm and the top manager

Strategize to avoid opportunistic behavior
Managerial Motives to Diversify
An organizational structure in which the firm is organized to generate economies of scope or financial economiew:
**Multidivisional (M-form) Structure
(1 of the 3 "M-forms") An organizational structure in which horizontal integration is used so that divisions can share resources and activities:
Cooperative M-form
(1 of the 3 "M-forms") An organizational structure in which corporate headquarters personnel try to transfer corporate-level core competencies into the firm's businesses:
Strategic Business until (SBU) M-form
(1 of the 3 "M-forms") An organizational structure characterized by complete independence between the firm's divisions:
Competitive M-form
In this M-form:
-share resources & activities = Economies of scope
-to produce & sell products = operational relatedness
-Related constraints
-Horizontal Integration (try to share synergy across divisions)
Cooperative Structure
In this M-form:
- Corporate relatedness
-related lined
SBU form
In this form:
-competition amongst divisions (financial economies)
-unrelated diversification strategy
-conglomerates
-no links
-no economies of scope: (no operational/corporate relatedness nor synergy)
-doesn't have a heterogeneous TMT
Competitive Form