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4 Cards in this Set

  • Front
  • Back
What is the opening in writing a persuasive request?
Opening: Capture reader attention or interest, describe problem, state something unexpected, suggest reader benefits, praise or compliments, or ask stimulating question.
WHat is the Body in writing a persuasive request?
Build interest

express logically and concisely the purpose of request

use facts, stats, expert opinion, examples

direct and indirect benefits

reduce resistance

anticipate objections and offer counterarguments
What is the closing in writing a persuasive request?
Motivate action

ask for a particular action

make action easy to take

show courtesy respect and gratitude
List tips (10) for making complaints?
compliment, point of agreement, state the problem, brief review of action taken to solve the problem

provide identifying data

prove your claim is valid and explain why the receiver is responsible

enclose document copies supporting your claim

appeal to the receivers fairness, ethical and legal responsibilities, and desire for customer satisfaction

describe feelings and disappointments

avoide sounding angry, emotional and irrational

close by telling what exactly you want done.