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16 Cards in this Set

  • Front
  • Back
2 Ways entrepreneurs come up with ideas for new ventures
- Idea Driven
- Market Driven
10 Characteristics Entrepreneurs Posess
- Flexibility
- Persistent
- Goal Setting
- Self-Confidence
- Risk Taker
- Perceptive
- Curious
- Imaginative
- Independent
- Hard Working
What is the difference between inventions and innovations?
Inventions are brand new ideas and innovations are improvements to a previous invention

E.g. ORIGINAL TELEPHONE -> Rotary Dial -> Touch tone -> portable phone -> Cell phone
Why a new venture must know what customers need and want?
So they will know...
- Whether or not the product/ service will be successful
- Don't waste time or money
- So that the needs/ wants of the customers are met
Examples of how a venture has paid attention to its customers
- Change options to meet customer tastes
- Giving opportunities for consumer feedback
- To increase convenience or improve other areas
Tim Hortons --> Roll Up the Rim
The purpose of "What if" questions
- To help generate ideas
- To help innovate the product
- See what can and can not work
What is a business plan?
An outline for a business that helps understand how to go form an idea to an actual business
Includes:
- Finances
- Ideas
- Marketing Plan
- Distribution Strategy
Who needs a business plan?
All entrepreneurs need a business plan
What is the criteria for evaluating a venture?
- Feasibility
- Marketability
- Profitability
The four functions of management?
- Planning
- Directing/ Leading
- Organizing
- Controlling
3 Skills entrepreneurs need?
- Research
- Management
- Relationship
Venture capitalists
Business people who invest their money in other people's ideas or businesses
Franchise Agreement
An arrangement for one business to license the rights to its name and procedures to another person
Licensing
When the inventor allows another business to use his/her invention for a fee
Copyright
Protects literary works and gives exclusive right to publish, produce, sell, or distribute literature, music, software, or art.
Product Mapping
Allows Entrepreneur to visualize all the products on services that are available in a particular segment and group them by specific feature.