Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
87 Cards in this Set
- Front
- Back
Viewed from the perspective of operations, the money used to purchase a carpenter's tools and electricity used to run his power saw are _______________.
|
Inputs
|
|
If an employee is involved with transforming resources into goods and services than she is in ______________.
|
Operations
|
|
From an operations perspective, food sold at a restaurant services provided by a plumbing company are _________.
|
Outputs
|
|
Due to the high degree of automation, products in the manufacturing industry are more _______________ than those in the service industry.
|
Uniform
|
|
Most goods are manufactured ______________ purchase, whereas most services are performed ___________ purchased.
|
Before, after.
|
|
The service industry is _____________ intensive, whereas the manufacturing industry is __________ intensive.
|
Labor, capital.
|
|
Television sets, ballpoint pens and tortilla chips are ____________ products because they are produced on an assembly line.
|
Standardized
|
|
If ABC Computer Company is trying to determine the demand for its future products and how much consumers are willing to pay, the company will probably rely on ______________.
|
market research
|
|
When a customer goes to a print shop to order business cards, the manufacturing process used would most likely be___________.
|
customization
|
|
A company that requires all its resources to be brought to a central location is using a(n) ______________.
|
fixed-position layout
|
|
Materials that have been purchased to be used as inputs in making other products are included in ____________.
|
Raw materials inventory
|
|
_____________ helps engineers design components, products, and processes on the computer instead of on paper.
|
computer assisted design (CAD)
|
|
Determining how many items are to be inspected is called _____________.
|
sampling
|
|
The degree to which a good or service meets the demands and requirements of customers is called ____________.
|
quality
|
|
________________ is a philosophy that a uniform commitment to quality in al areas of an organization will promote a culture that meets customers' perceptions of quality.
|
Total quality management
|
|
An inner drive that directs behavior toward objectives is called ___________.
|
Motivations
|
|
Good morale in an employee is likely to result in ________.
|
Loyalty
|
|
A(n) ______________ is the personal satisfaction that we feel from achieving a goal.
|
Intrinsic reward
|
|
Prior to the Hawthorne studies, management theorists believed that the primary motivators of employees were job security and _______.
|
Money
|
|
The birth of the study of human relations can be traced ___________ and ___________ studies.
|
Time, motion
|
|
According to Maslow, living life to the fullest is most closely associated with fulfilling one's __________ need.
|
Self-actualization
|
|
According to Frederick Herzberg, the aspects that relate to the work setting form the ________ factors.
|
Hygiene
|
|
Jim has learned that his company is offering a Hawaiian vacation to its best salesperson. He almost own last year and really wants the trip. He is working very hard because he thinks he has a good chance to win. This exemplifiers the __________ theory.
|
Expectancy
|
|
Jack believes that he can get some extra work completed before the deadline by withholding his workers' vacation schedules until the jobs is completed. Jack is a manager who follows __________.
|
Theory X
|
|
The approach that suggests that imagination, ingenuity, and creativity can help solve organizational problems is __________.
|
Theory Y
|
|
A work system that allows employees to choose their starting and ending times as long as they are at working during a specified core period is called __________.
|
Flex-time
|
|
___________ adds tasks to a job instead of treating each tasks as a separate job.
|
Job enlargement
|
|
When Kelly reprimands Sarah each time Sarah is late for work, Kelly is applying ________.
|
behavior motification
|
|
In some companies, the department that handles the human sources management function is still called ___________.
|
Personnel
|
|
The observation and study of information about the job is called ________.
|
Job analysis
|
|
The qualifications required for a job are spelled out in a job ________.
|
specification
|
|
___________ tests are restricted to specific gov jobs and those involving security or access to jobs.
|
Polygraph
|
|
professionals who specialize in luring qualified people away from their companies are known as ________.
|
Headhunters
|
|
Recruiting for entry-level managerial and professional positions is often carries out on_________.
|
college and university campuses
|
|
The ___________ includes a panel consisting of employees peers, superiors, and subordinates.
|
the 360- degree feedback system
|
|
If Greta received training by watching videotapes and discussing case studies, she received ______ training.
|
Classroom
|
|
Joseph has worked at his position for years. He is currently participating in management seminars at company expense. This is an example of _________.
|
development
|
|
Sandy Smith moved to a new job that involved more responsibility and an increase in compensation. She received a(n) __________.
|
promotion
|
|
To motivate employees such as car salespersons to sell as much as they can, they are paid _________.
|
commission
|
|
June works at McDonald's part time as a grill operator. She will probably be paid with the __________ compensation method.
|
Time-wage
|
|
An employee stock ownership plan is an example of __________.
|
profit sharing
|
|
Workers seeking to improve pay and working conditions may join together to form a(n) _________.
|
labor union
|
|
___________ make carrying out normal business operations difficult, if not impossible.
|
Strikes
|
|
A(n) ____________ might be brought in as a neutral third party to keep union and management representative talking.
|
conciliator
|
|
Age, gender, and race are _________ characteristics of diversity.
|
Primary
|
|
Secondary characteristics of diversity _________.
|
Can be changed.
|
|
Having a diverse workforce has many benefits. One benefit is the __________ use of a company's human resources.
|
More productive.
|
|
James Johnson has developed a new product, found a store willing to sell it, and agreed to help promote the product's sale. He is engaging in ___________.
|
Marketing.
|
|
When a customer hands the cashier $1 and receives a loaf of brad, a(n) ____________ has occurred.
|
Exchange
|
|
When a storeowner spends a lot of money for a new products that have yet to be proved sales items, the owner is engaging in the marketing function of __________.
|
Risk Taking
|
|
Richard has acquired a supply of canned fruits and vegetables. He does not yet have a buyer for them, but he's using promotion and other activities to find a buyer. H wis performing the marketing function of ____________.
|
Selling
|
|
The goal of the marketing concept is ______________.
|
Customer satisfaction
|
|
________ remains a major element of any strategy to develop and manage long-term customer relationships.
|
Communication
|
|
During the industrial revolution, new technologies fueled strong ___________.
|
Demand
|
|
A plan of action for developing, pricing, distributing, and promoting products that meets the needs of a specific customer is a a(n) ___________.
|
Marketing Strategy
|
|
People visiting a ski resort would be viewed by a ski equipment storeowner as the business's ________.
|
Market.
|
|
The aim of __________ is to communicate directly or indirectly with individuals, groups, and organizations to facilitate exchange.
|
Promotion
|
|
___________ is a systematic and objective process of getting information on potential customers.
|
Market research
|
|
__________ is a psychological variable of buyer behavior.
|
Personality
|
|
__________ are the least expensive data to collect.
|
Secondary data
|
|
Purchasing power, recession, and inflation are associated with _________ forces.
|
Economic
|
|
The public's opinions and attitudes toward living standards, ethics, and the environment and considered ________ forces.
|
Social
|
|
__________ allows a company to discoed the strengths and weaknesses of a product before it is fully launched in the market.
|
Test marketing
|
|
________ are less expensive than manufacturer brands and are owned and controlled by a wholesaler or retailer.
|
Private distribution brands
|
|
_________ generally appeal to those consumers who are willing to sacrifice quality and products consistency for the sake of lower prices.
|
Generic products
|
|
The pricing policy that allows a company to cover the product's development cost most quickly is ____________.
|
Price skimming
|
|
_________ enables a product to enter the marketing
|
Penetration Price
|
|
A cosmetic company believes that it makes more sense to sell its eye shadow at $11.99 rather than $12.00 it is using ____________.
|
Psychological Pricing
|
|
__________ buy products from manufacturers and sell them to consumers for home and household use.
|
Retailers
|
|
When a product is to be made available in as many outlets as possible, wholesalers and retailers engage in __________.
|
Intensive distribution
|
|
When ford pays a Television network to air its commercial, it is using ________.
|
Advertising
|
|
When Chiquita uses newspaper ads to introduce its new fruit drink to consumers before intro ducting it to supermarkets, it is using _________.
|
Pull strategy
|
|
The mass media willingly carry ___________ for a company or product, believing it has general public interest.
|
Publicity
|
|
_____________ are electronic media that function using digital codes and are available via computers, cell phones, smart phones and other digital devices.
|
Digital Media
|
|
_____________ uses digital media to develop communication and exchanges with customers.
|
Digital marketing
|
|
______________ means carrying out the goals of business through the use of the internet.
|
E-business.
|
|
The internet ___________ the cost of communication and is therefore significant in industries such as entertainment, health care and education.
|
Lowers
|
|
Digital media can be a(n)________ backbone that helps store knowledge, information and records in a management information systems for the employees of a company.
|
communications
|
|
The internet has become a new __________ to make products available for people.
|
distribution channel
|
|
A recent market research study reveals that people today spend more time on _______________ than they do on __________.
|
social networking sites, email
|
|
The aspect of marketing that still remains unchanged by the digital media is the importance of achieving the _____________.
|
right marketing mix.
|
|
Some companies have started using _________ as internal tools for projects that require a lot of documentation.
|
wikis
|
|
Marketers generally engage in ____________ of their products on social networking sites.
|
promotion
|
|
_____________ only read online information and are the largest group in most countries.
|
spectators
|
|
The BBOnline program is managed by the _________, which follows guidelines on self-regulation and monitoring established by the U.S. Department Commerce.
|
Counsel of Better Business Bureau.
|
|
___________ is a method of initiating identity theft fraud that is growing rapidly.
|
Phishing
|
|
___________ of content is a major intellectual property problem especially in the areas of softwares, music movies, and video games.
|
illegal sharing.
|