Advertising And Sales Quiz #3 Pt 1

Front 1

Television

Back 1

Was first introduced, businesses have had tremendous success using it is an advertising medium.

Front 2

Radio advertising

Back 2

Can be an effective way to advertise.

Front 3

Print advertising

Back 3

Is one of the best ways to promote a business and it's product.

Front 4

Outdoor advertising

Back 4

Can take a variety of forms including billboards, posters, ads on the sides of buses and at bus stop shelters, etc. in any other space design specifically for ads outside wide exposure for local businesses.

Front 5

Media planning

Back 5

Is required to ensure that a business is advertising message is carried out effectively.

Front 6

Online advertising

Back 6

is a form of promotion that uses the internet and world wide web as the advertising medium to deliver marketing message that attract customers.

Front 7

Email advertising

Back 7

Is one of the quickest and easiest ways to reach customer.

Front 8

Email advertisements

Back 8

Sometimes get a bad reputation because of spam, which is an unwanted online communication that is sent out in mass

Front 9

Banner and pop-up advertising

Back 9

At the top or side of a web page and contains a link to the advertiser's site. Also referred to as displays ads.

Front 10

Pop up ad

Back 10

Is an online advertisement that opens on top of the current web page being viewed.

Front 11

Search engine advertising

Back 11

Is also known as a paid search because the advertisers pays the search engine to place ads near relevant search results based on keywords.

Front 12

Website advertising

Back 12

Is especially critical for businesses both in business is one that has a brick and mortar business

Front 13

Brick-and-mortar business

Back 13

Is one that has a physical presence such as a building or store not just an online presence.

Front 14

Blog

Back 14

is a website maintained by an individual or business where entries that are intended for public access are made on a regular basis.

Front 15

Social media

Back 15

Are websites where users create and share information.

Front 16

Twitter

Back 16

is a social networking and microblogging service that allows individuals to send short text messages of 140 characters in length called "tweets".

Front 17

Phishing

Back 17

is an internet scam in which an email falsely claims to be legitimate business or other organization in an attempt to get personal information.

Front 18

Transit advertising

Back 18

Includes ads that appear on the interior or exterior of public transportation and other vehicles.

Front 19

Aerial advertising

Back 19

banners with the advertising messages are hooked on two planes that fly over stadiums, beaches, and entertainment venues to capture the interest of potential customers.

Front 20

Cinema advertising

Back 20

Includes ads that run in movie theaters before the start of movies.

Front 21

Product placement

Back 21

is a form of advertising in which a business's product, service, or name is used in a television show, movie, videogame, or other form of entertainment.

Front 22

Telephone directory

Back 22

Is an advertising medium that consumers used to seek out products or services.

Front 23

Video advertising

Back 23

Is one of the fastest growing forms of online advertising.

Front 24

Mobile advertising

Back 24

Direct messages to consumer's internet-enabled mobile devices such as smartphones, mp3 players, and digital tablets like the ipad.