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12 Cards in this Set
- Front
- Back
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How to develop infrastructure |
Back (Definition) |
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Corporate Objectives |
Objectives set a long the way to achieving mission statement |
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Objectives Hierarchy |
Aims Mission statement Corporate objectives Functional objectives |
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SWOT Analysis |
S-strengths W-weakness O-opportunities T-threats |
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Benefits of SWOT analysis |
Assists strategic thinking Low costs |
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Drawbacks of SWOT analysis |
Subjective- depends on the managers decision Not a clear solution |
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Profitability Ratio |
Good measure of the companies success |
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Efficiency Ratio |
Shows how well an aspect of a business is being manager |
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Liquidity Ratio |
Measures the companies ability to pay off debts |
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Gearing Ratio |
Shows borrowed finance |
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Current Ratios |
Compared current assets with current liabilities |
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Core Competencies |
The unique abilities a business posses to have a competitive advantage. |
