Essay on Yellow Journalism And Mass Media

592 Words 3 Pages
Yellow Journalism and Mass Media

     It is the news that informs us of the events that change our lives and entertains us when we are seeking something to do. Journalism has been the staple of American life for quite some time and will probably keep the same effect for years to come. Journalism has also changed many lives in American
History. Furthermore, I leave you with my essay on the the hype of the early ninteen hundreds; the infamous Yellow Press.
     Basically, Yellow Journalism was the given name to mass media in the early eighteenth century. It consisted of cartoons, illustrations, catchy stories, and things that appealed to the readers interests and values(Mass Media 1).
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                                                  Velez 2
     Pulitzer’s only real competiton was from a man by the name of William
Hearst. Hearst owned the paper by the name “ The Journal.” The “Journal” was also highly successful. Harsh competition took place between the two papers(Century 172).
     The major break or “turning point” in the sensationalism movement was the sinking of the battelship “Maine.” Soon after the tragedy, the yellow press had a war scare on Spain . For example, the scare- head technique where they would post something to catch the readers’ eye such a the word “massacre” or other graphic words that would ingnite the publics’ interest. As many as five or six publications daily were out relating to the supposed war against Spain.
Vicious competition between Hearst and Pulitzer took place over stories. As a result of the need for stories to keep the public interested fraudulent stories developed and outraged many people(Yellow Kid 2).
     As far as the the publics feeling towards the yellow press they did not take kindly to it. Many people wrote letters to editors complaining on the

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