Susan Bordo Beauty Summary

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Susan Bordo’s Beauty (Re) Discovers the Male Body
I am of the opinion that there has been a drastic change since the story on Susan Bordo regarding the issue of men catering for themselves regarding body appearance. According to Bordo, there is no significant problem with men having to view the revealing bodies of females in advertisement pictures and other sources. However, she goes ahead to say how it is strange for the same ladies to start viewing the revealing bodies of men in same advert materials. According to Susan, it is a taboo for men to have their bodies gets revealed in the advertisement materials. In my opinion, it is right in the society for the male individuals to have their bodies get exposed in the current society, as when compared to the period when Bordo was writing her work. One of the factors that might have led to this acceptance is the issue of homosexuality in the society. People are now able to dress according to the type of sexuality that they want to impress. Additionally, the
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The image shows Ronaldo in a white pair of pants with arms akimbo, which makes the white color more conspicuous. I have a feeling that the perception of the audience could have been different if it was done at the period when Bordo published her essay. The public would have associated Cristiano Ronaldo with the aspect of homosexuality. However, people in the current world see the advert, not regarding sexuality, but as a way of enticing more clients to purchase the product. Additionally, at the period when Bordo wrote the essay, men were not supposed to reveal their nudity as it gets seen as a feminine act. However, through the advertisement of the boxers by Cristiano Ronaldo, the ad tries to make it okay for men to be comfortable with their bodies, as well as know how to dress them correctly, right from inside to the

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