You need a lot of time, effort and energy to become a great coach and create a
successful coaching practice.
If you’re a new coach — or even an established one — you’re looking at years of
grit-your- teeth hard work…
You’ll have to decline countless party invitations and opportunities to spend time
with friends and family…
You’ll need to survive on very little sleep and even less exercise before you’re
finally rewarded with a practice that draws in a great income…
This is a story that many coaches believe is true.
And it is…up to a point.
Yes, you do need determination and that burning desire to create change and
transform the lives of your coaching clients.
You need to be persistent, consistent and ready to receive feedback.
You need a whole lot …show more content…
Be approachable, be kind but always maintain a respectable distance that allows
you to do your job as a coach so you create the results your clients want and
need.
Your reputation and your client’s future depend on this.
#4 Become More Than a Coach
You became a coach to help. You became a coach to serve. You became a coach so
you could make a difference in people’s lives…
But you can’t do any of that if you no one knows you exist.
The coaching industry is getting more crowded and more competitive even as
you read this sentence.
And while you may not feel naturally inclined to be “visible” and “ talk about
yourself and your services”, you need to take action in this direction if you are
serious about creating a thriving practice…
Begin to see yourself as more than “just a coach.”
Start to build a brand.
At its core, a brand is a promise. Your message is at the center of it and your logo,
your copy, your colors and all the rest are aligned with it.
These elements need to work together to support your central message or
promise and shape a client’s perception of who you are, what you stand and
what you can do for them.
Without a brand, you are just another coach in a sea of
successful coaching practice.
If you’re a new coach — or even an established one — you’re looking at years of
grit-your- teeth hard work…
You’ll have to decline countless party invitations and opportunities to spend time
with friends and family…
You’ll need to survive on very little sleep and even less exercise before you’re
finally rewarded with a practice that draws in a great income…
This is a story that many coaches believe is true.
And it is…up to a point.
Yes, you do need determination and that burning desire to create change and
transform the lives of your coaching clients.
You need to be persistent, consistent and ready to receive feedback.
You need a whole lot …show more content…
Be approachable, be kind but always maintain a respectable distance that allows
you to do your job as a coach so you create the results your clients want and
need.
Your reputation and your client’s future depend on this.
#4 Become More Than a Coach
You became a coach to help. You became a coach to serve. You became a coach so
you could make a difference in people’s lives…
But you can’t do any of that if you no one knows you exist.
The coaching industry is getting more crowded and more competitive even as
you read this sentence.
And while you may not feel naturally inclined to be “visible” and “ talk about
yourself and your services”, you need to take action in this direction if you are
serious about creating a thriving practice…
Begin to see yourself as more than “just a coach.”
Start to build a brand.
At its core, a brand is a promise. Your message is at the center of it and your logo,
your copy, your colors and all the rest are aligned with it.
These elements need to work together to support your central message or
promise and shape a client’s perception of who you are, what you stand and
what you can do for them.
Without a brand, you are just another coach in a sea of