Anne Ewers has a reputation of being autocratic, which seems to be proven with her reluctance to have Keith Lockhart report directly to the board so that she is not under minded when making tough decisions. A2a: Steps for Utah Opera Financially, the opera is in a better position than the symphony for long-term success. However, in comparing the two, there are some actions that the opera could take in order to share the synergies of a merger. 1. Anne needs to have the directors of finance, marketing and ticket services from both entities to get together and determine of the opera ticket prices are aligned with what they could get. Or, are the ticket prices correct for the opera and the symphony prices need to go down (which could drive up revenue with a much higher increase in …show more content…
Critical Success Factor: Cooperation in partnership between the newly merged management and performing employees Measure: Improving profitability with improved ticket sales.
C: Merged Company Strengths and Weaknesses Financial Strengths: The organization is projecting increased fund-raising, so the integration of the business processes strategic goal will should show a positive trend in the next fiscal