MGM 2301
Prof. Gwendolyn Wilson
Assignment #1: Chapter 3
Understanding the Chapter: What Do I know?
1. How would you explain the difference between internal and external stakeholders?
A.- Internal and external stakeholders are two groups of entities that follow a path to achieve their own objective, being that, the main differences between them. However, the responsibility for the achievement and the incentives’ payer are other characteristics they differ.
Internal stakeholders are people that work within the company, such as employees, owners, and board of directors to achieve the company’s goal. For this reason, they have a primary responsibility that affects not only their co-workers but externals. In …show more content…
How did Blue Bell’s response to the contamination at its plants impact the triple bottom line?
A.- Blue Bell’s response impacted the triple bottom line in different ways. In the social (People), the contamination caused different diseases that resulted in 3 deaths. In the environmental (Planet), the company warned different competitors to take special attention to the products process. Finally, in the economic (Profit), expenditures to control the problem, closed lines, shutdown, brand damages ended in losses to the company. 2. Which of Blue Bell’s internal and external stakeholders were positively and negatively affected by the contamination crisis? Be specific.
A.- Of the Blue Bell’s external stakeholders, competitors were the only group that get positively affected because the market will be shared among less competitors. However, the rest of the external stakeholders were negatively impacted. In the case of suppliers, distributors, strategic allies, lenders, government institutions and regulators lost one source of income. Also, the internal stakeholders were negatively affected because the company was shut down for a period. For this reason, some employees lost their jobs and the owners booked