Ethical violations in public relations are a problem because many clients desire loyalty while the public requests’ honesty. When you are torn in the middle of your client and the public, one or the other becomes the conflict of interest. There are not many solutions but, in order to prevent the violation of these ethical problems, it would be beneficial to: remain loyal to the client but to also be as honest as you can and attempt to build the trust between both your public client and the general public. Yi-Hui Huang composed and thoroughly explained why ethics should be enforced from eight aspects. W. Timothy Coombs and Sherry J. Holladay discuss public relations in the society we live in today, which will provide a better outlook on why
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Lastly, Patricia Parsons discusses a code of ethics for public relations and the problems one may face whether they use it or not. Each of the four sources has provided information from case studies that prove that a code of ethics should be enforced in public relations.
The burning question that is asked by many is whether ethical behaviors are possible to maintain during public relations. Public relations are primarily relationships that are upheld between a public figure and the world. So, can someone maintain a sense of ethicalness when attempting to maintain the relationships of others? Many would argue yes, while a significant amount may disagree. Public relations are known to be the manipulations that influence the interests’ that someone has on a certain public figure. Parson (2008) stated, “The value of professional codes of ethics takes the position that it is possible that some practitioners might interpret a code of ethics so literally as to think that this is all they need to make moral decisions”. Parson explains that codes of ethics are necessary but that if the profession takes them too literal, it could cause a downfall of the reputation of the public figure. Parson (2008) continued on to state, “try being brutally honest …show more content…
Loyalty, honesty, and becoming a conflict of interest have become the most challenging three of many others. Loyalty, honesty, and becoming a conflict of interest all feed from each other and if one goes wrong, it could cause a downfall in them all. All clients desire loyalty. Parson (2008) stated, “You took on a particular position with a contract, either written or implied.” They want you to do whatever you have to do in order to make them look as positive as you can. We have to remember that in order to remain faithful to the clients we are serving, we still need to remain honest when serving the public interest. We are solemnly accountable for our own actions. When it comes down to it, the professional is in a bind. Parson continued to state, “Arguably even more import ethically than your duty to your employer or client is your duty to society.” No matter who your loyalty lies with, whether it is the client or the public interest, one or the other will become a conflict on interest. Many professionals are forced to lie their way throughout their jobs, which is done more often than necessary. Huang quoted, “A study indicated that 26 percent of businesswomen and businessmen face ethical dilemmas at work daily, 31 percent face ethical dilemmas at work monthly (David et al,. 1990.) Lying may be the only way to help an individual succeed which means you are also lying too the public interest. Ethics come
Lastly, Patricia Parsons discusses a code of ethics for public relations and the problems one may face whether they use it or not. Each of the four sources has provided information from case studies that prove that a code of ethics should be enforced in public relations.
The burning question that is asked by many is whether ethical behaviors are possible to maintain during public relations. Public relations are primarily relationships that are upheld between a public figure and the world. So, can someone maintain a sense of ethicalness when attempting to maintain the relationships of others? Many would argue yes, while a significant amount may disagree. Public relations are known to be the manipulations that influence the interests’ that someone has on a certain public figure. Parson (2008) stated, “The value of professional codes of ethics takes the position that it is possible that some practitioners might interpret a code of ethics so literally as to think that this is all they need to make moral decisions”. Parson explains that codes of ethics are necessary but that if the profession takes them too literal, it could cause a downfall of the reputation of the public figure. Parson (2008) continued on to state, “try being brutally honest …show more content…
Loyalty, honesty, and becoming a conflict of interest have become the most challenging three of many others. Loyalty, honesty, and becoming a conflict of interest all feed from each other and if one goes wrong, it could cause a downfall in them all. All clients desire loyalty. Parson (2008) stated, “You took on a particular position with a contract, either written or implied.” They want you to do whatever you have to do in order to make them look as positive as you can. We have to remember that in order to remain faithful to the clients we are serving, we still need to remain honest when serving the public interest. We are solemnly accountable for our own actions. When it comes down to it, the professional is in a bind. Parson continued to state, “Arguably even more import ethically than your duty to your employer or client is your duty to society.” No matter who your loyalty lies with, whether it is the client or the public interest, one or the other will become a conflict on interest. Many professionals are forced to lie their way throughout their jobs, which is done more often than necessary. Huang quoted, “A study indicated that 26 percent of businesswomen and businessmen face ethical dilemmas at work daily, 31 percent face ethical dilemmas at work monthly (David et al,. 1990.) Lying may be the only way to help an individual succeed which means you are also lying too the public interest. Ethics come