Samsung Green Management Case Study

Green management is considered as a management system which is entrusted with dynamics and continuous arrangement and assessment of activities and process from environment perspective and to monitor, prevent and control contaminated (Abbaspour, Karbassi and Khadive, 2006). It is become synonymous with Corporate Social Responsibility(CSR) as more companies are engaged in uplifting the lives of the community they operate in. CSR is a way for business to give back to the world around them, to help make society and also make environment better. Many companies nowadays are using green management practices and the successful performing of environment strategies to make their company known, successful and creating awareness of their products …show more content…
Samsung new green management enterprise includes the decrease of greenhouse gas emissions from industrial and products, the growth of eco-friendly products, financial investment in eco-management initiatives, and enhanced green partnerships with suppliers. One of the huge project which is called Samsung’s “Eco-Management 2013” plan centers on four core green management objectives: reducing greenhouse gas emissions normalized by sales at manufacturing facilities by 50 percent ;ensuring 100 percent of Samsung’s products are eco-friendly and exceed global eco-mark standards; investing 5.5 trillion Korean won in different eco-management initiatives including eco products, energy saving machineries and greening of industrial facilities; and increasing green partnerships with suppliers. (Leader, 2009). Samsung one of those companies which is investing huge funds in eco-technology. The company producing eco-friendly constriction technologies for the future, use eco-friendly building materials. The goals of this project is save the planet green and don’t stop making products more eco- friendly. Samsung Electronics developed numerous green products. Some products are planned to reduce power consumption like notebook PCs, monitors, TVs, memory chips. Samsung use bio-friendly materials for their product such as bio-plastic made from corn starch. For this project one the good example is …show more content…
But forests of China are under danger from poor management and illegal logging, also from aggressive land development. The goal of Apple company is safeguard their packaging has a net – zero impact on the world’s supply supportable virgin fiber. So the five-year project involves increasing China’s responsibility managed woods, which provide fiber for wood pulp, paper and wood products. The author of this project is Lisa Jackson, she is the vice president of Apple company on environmental issue. She said that: the forests belong to the category of renewable products, as well as energy (Apple Inc., 2015). One of the projects carried out with the World Wildlife Fund to protect forest in China. Lisa Lackson thinks that the natural fibers derived from forest must be carried by rational methods and source of wood it is necessary to control