Customer Relationship Management Systems Essay
Most Customer Relationship Management (CRM) systems provide several key features:
a. Electronic database to …show more content…
Manage accounts with insight and collaboration, enhance customer service with insightful, actionable intelligence, respond to cases quickly and precisely, simplify contract management and workflow triggers, streamline scheduling with all resources required to perform a service, establish processes that facilitate a connected organization.
d. Cost: Advertised for $34 per user per month for the 2011 version (promotion pricing available until June 30, 2011).
Sugar CRM is an open-source software-solution vendor, promoting 14 languages, social CRM, and cross-platform support. The Sugar CRM company website publicizes “Product functionality includes sales-force automation, marketing campaigns, customer support, collaboration and reporting.” (wikipedia.org, SugarCRM)
The following features are available for Sugar CRM:
a. Organize and Share Customer Information
Similar to MS Dynamics CRM, Sugar CRM supports sales force automation for Sales, Marketing, Support, Reporting, Collaboration, and Mobile access anywhere and anytime.
b. Measure and report across the company
Sugar CRM claims to offer a “more modern, flexible