Corporate Social Responsibility issue has been one of the most discussed topic since early 1950. Recent researches in this respect stated that the description and definition has undergone transformations in terms of practice as well as theoretical part. Initially the concept of
Corporate Social Responsibility was limited by philanthropy and afterwards metamorphosed to the focus of establishing healthy business and society relations. This is implied by providing a certain contribution made by a firm or a corporation in order to find a solution in reference to problems in social context (Ledertoug, 2014).
In the beginning of the 20th century the social performance of any business was narrowed to the performance within a market. During this …show more content…
The general strategy of H&M can be summarized and defined as a will to keep on growing simultaneously with sustaining good profitability. The senior management of the corporation believes that overall performance and profitability as well as the sound relationships with the world is dependant on the way people and environment are affected by H&M’s activity. Environmental policy of H&M contains several major ideas that form the identity of the corporation. Each and every H&M activity is subject to constant improvements, they include social and environmental measures and efforts which are to be executed within business operations framework. Business concept of H&M is targeted at providing clients with the supreme value by means of suggesting best price without compromise in terms of quality. The customers are expected to be satisfied by the quality of the products as well as with the image of the company. First and foremost, H&M uses every opportunity to act responsibly in local community (Wingborg, 2006). Much attention is paid on the process of manufacturing and the environmental standards for the factories in this respect …show more content…
After a number of restrictions and bans H&M came to realize the importance of reforms in the field of CSR as the image of the company needed to be restored. Improvements of labour conditions along with introduction of environment and union right were to decrease negative impacts and increase positive ones
Corporate Social Responsibility was limited by philanthropy and afterwards metamorphosed to the focus of establishing healthy business and society relations. This is implied by providing a certain contribution made by a firm or a corporation in order to find a solution in reference to problems in social context (Ledertoug, 2014).
In the beginning of the 20th century the social performance of any business was narrowed to the performance within a market. During this …show more content…
The general strategy of H&M can be summarized and defined as a will to keep on growing simultaneously with sustaining good profitability. The senior management of the corporation believes that overall performance and profitability as well as the sound relationships with the world is dependant on the way people and environment are affected by H&M’s activity. Environmental policy of H&M contains several major ideas that form the identity of the corporation. Each and every H&M activity is subject to constant improvements, they include social and environmental measures and efforts which are to be executed within business operations framework. Business concept of H&M is targeted at providing clients with the supreme value by means of suggesting best price without compromise in terms of quality. The customers are expected to be satisfied by the quality of the products as well as with the image of the company. First and foremost, H&M uses every opportunity to act responsibly in local community (Wingborg, 2006). Much attention is paid on the process of manufacturing and the environmental standards for the factories in this respect …show more content…
After a number of restrictions and bans H&M came to realize the importance of reforms in the field of CSR as the image of the company needed to be restored. Improvements of labour conditions along with introduction of environment and union right were to decrease negative impacts and increase positive ones