Applebam's Essay 'A Liberal Arts Education For Business Majors'

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Yoni Applebam’s essay titled “A Liberal Arts Education for Business Majors” was published in The Atlantic on June 28th, 2016.This article is about why business majors should consider getting educated in liberal arts. To summarize the article, it mainly talked about how business majors are too focused on their business degrees, when they should be focusing on liberal arts, too. The reason for this is while people can still get jobs in their field, more and more businesses and companies are looking for people who also have a degree in liberal arts, as well as what their actual job requires them to have. They find liberal arts majors more innovative. Applebaum also states that they want someone with “an education that allows them to grow, adapt, …show more content…
He used logos a lot because he often included facts proving that his point was true. For example, in the article, Yoni Applebaum talked about how there was a study of the Collegiate Learning Assessment test and how business majors didn’t do as well as those who focused on liberal arts (par.5). He had good use of ethos, too. In the essay, Applebaum used a quote from Erika Walker, an assistant dean from UC Berkeley’s Haas School of Business (par.6). He also used a quote from Charles Iacovou, a dean Wake Forest University (par. 7). Once more, he used another outside reliable source named Rachel Reiser from Boston University’s Questrom School of Business (par.8). Applebaum himself was a reliable source, which also contributed to his use of ethos in the essay. He appears to be pretty set as persuading us that his information comes from reliable sources. His use of pathos was subtle, but it was there. It appeared as though he was trying to inflict fear into his audience. He was trying to warn them that the people they devoted all of their time and effort into educating may not even be hired, because they focused all on their business education and not on any liberal arts. That’s a pretty good way to persuade people. That’s how these people make their living and they don’t want to waste it, nor do they want their school to end up with a bad reputation because their alumni never get

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