Yeti Vs Grizzlly Coolers Case Study

Improved Essays
Although both Yeti and Grizzly coolers are two of the most popular ice chest on the market Yeti has been proven to be the better choice because it is built with a more suitable structure, a more valuable performance rate and extra accessories to please their customers. Customers across the United States have used ice chest for many things such as hunting trips, fishing trips, tailgating, and barbecues. There is no perfect choice when picking an ice chest to meet all the standards preferred by customers but Yeti has proven to stand out over the years. The things customers look at when choosing an ice chest are the ability to hold ice and the durability of the cooler. While both Yeti and Grizzly meet most of these standards Yeti excels at ice …show more content…
For example Yeti builds their ice chest with features such as permafrost insulation and a fat wall design. Permafrost insulation allows pressure inside of the cooler so that ice stays intact for longer periods of time. Yeti constructs their ice chest with up to three inches of pressure injected foam in the walls and lid to make sure that your ice doesn’t melt. Yeti guarantees that your drinks will stay colder longer because of their fat wall design. Yeti’s fat wall design gives you up to two inches of permafrost insulation in the body of their coolers for better ice retention. According to Grizzly manufacturers their ice chests have been proven to have ice retention up to five days. Meanwhile Yeti’s manufactures state that their ice chests have been proven to have ice retention up to seven days. In crises such as hurricanes this could be very important for non-evacuees or evacuees that need to store drinks and keep them cold for long periods of …show more content…
Yeti is built with a vortex drain system that is leak proof designed for quick and easy draining. The vortex drain system is designed to drain when partially open without having to fully remove the plug. Yeti’s bear foot non slip feet were added to Yeti coolers to prevent sliding and to keep the cooler in place while it is in the bed of a truck or a boat. Yeti is also built with double haul handles that are made with marine grade polyester rope to create extra durability when carrying or moving the ice chest from place to place. Yeti’s lip grip handles are designed to stay out of the way and make transportation seem like less of a

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