Yes Bank Case Study

Improved Essays
Advantages of Employee Benefits to the employers
 A benefits package, especially one that offers good health insurance coverage (including dental and vision), helps attract and retain quality employees.
 Employees can accept benefits instead of a higher salary, which can act as savings to the business.
 Offering health insurance decreases absenteeism and improves employee health and morale.
Advantages of Employee benefits to the employee
• Employees can experience a sense of security which leads to increased productivity and satisfaction by being assured that they and their families are protected.
• Employees with personal life and disability insurance are also entitled to additional protection in the event of serious illness or disability.
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It is a new age private sector bank. Since inception Yes Bank has fructified into a ‘“Full Service Commercial Bank” that has steadily built Corporate and Institutional Banking, Financial Markets, Investment Banking, Corporate Finance, Branch Banking, Business and Transaction Banking, and Wealth Management business lines across the country, and is well equipped to offer a range of products and services to corporate and retail customers. Its vision is to become the finest quality large bank in India by 2020.

YES BANK offers a full range of client-focused corporate banking services, including working capital finance, specialized corporate finance, trade and transactional services, treasury risk management services, investment banking solutions and liquidity management solutions among others to a highly focused client base.

Yes Bank has maintained a focus on Development or Knowledge Banking, as is evident from the innovative work that the Bank has done in the area of Food & Agribusiness, Infrastructure, Microfinance, and Sustainability which have been first–of–its kind in
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Primary Research
The method of data collection for primary research was through personal interviews. The interviews were conducted on YES Bankers who had joined YES Bank during the past six months and had a previous experience of working in any of the competitor banks in consideration. From each bank 2-3 employees were interviewed in detail to know the HR practices. A standard set of questions were asked and if needed they were addressed in detail. A total of 20 people were interviewed.
Secondary Research
Secondary research was conducted from digital sources of information such as Company websites, job portals and relevant

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