Write An Essay On Kay Jewelers

We decided to focus our group project on Kay Jewelers. Sol and Edmund Kaufmann opened the first Kay Jewelers in 1916. After one hundred years of excellence, Kay Jewelers together with their parent company, Signet Jewelers, has become the largest retail jeweler in the world, with over nine hundred stores across the United States. As the number one specialty jewelry brand in the United States, Kay jewelers not only offers fine jewelry at a great price, but they are also committed to providing superior shopping experiences in stores and online. Many people today are familiar with Kay Jewelers not only because it has been in business for so long, but also because of its famous slogan, “Every Kiss Begins with Kay.” After being launched in 1985, …show more content…
Reading through the Google search you will see headlines such as “Couple’s Engagement Ring Goes Missing” or “Another More Harshly Damaged Ring Returned to Customer”. These should not be the Headlines that Kay Jewelers wants to see. Stories such as the case of Nicole Largent and her Fiancé who decided to go public about their displeasure and bad experience with Kay Jewelers repair shop. Nicole took her 1.46 Carat engagement ring to Kay Jewelers to be re-sized, a ring that had been hand-picked by her Fiancé. When they called to check on the status of the ring, they were both informed that the ring had “Disappeared” from the repair shop. This is just one of the many very similar examples of missing jewelry from the Kay Jewelers Repair shop that can be found all over the internet. However, this isn’t the only problem with the shop that has made the news recently, Organization in regards to the timeliness of the repairs is also another major problem. The repairs are not being completed in a manner that allows the pieces of jewelry to be returned to the customer in time for their special events; such as Wedding, Birthday or Graduation just to mention a