This leads me to business number two: “Worth the Wait”. WtW is owned by a local woman with a strong reputation in the community. They are a consignment store that sells everything from handmade goods to designer merchandise. Their strengths would definitely make our team nervous. For starters, they have a decent selection of local, handcrafted, seasonal goods. Through reviews available, they are known as a great store for local artisans to get their products out. They also capitalize on the fact that their two distinct selections (designer merchandise and seasonal, crafted good) bring in two totally different clienteles that can intermingle. This is where the threats come into play. The obvious is the stealing of our possible resources/clientele,
