Sex appeal in advertising is generally viewed as an effective strategy to attract attention to your brand. The pervasiveness of this approach is evidence of the fact that companies believe it works well. Majority of the time sex appeal alone is the attention grabber in ads, while other times the product presents a natural opening for sexual ad …show more content…
False advertisements are selling a dream not reality. Photo shop images change images so it’s perfect. With photo shopping advertisers can change shape, enhancement of features or remove unlike things. Most magazine images are photo shop and retouch through computer generated imagery (CGI). According to a blog that emphasizes the pros and cons on photoshopping reports that in the United States at least fifty-three percent of high school girls are not happy with their size. Dove is doing a campaign called “Real beauty” and it is showing real women in society not models. Our society would rather be someone else instead of themselves. Photo shopping is done to women bodies or face so they can fit into society. Photo shopping influences young women’s image through social media and popular magazines. It leads to eating disorders from women trying to be like society. Photo shopping has a negative effect on women. Some of the effects are being unhealthy and having medical issues. We are being lied too through popular images, social media, famous people and ads. According to a blog called hello giggles Forty-two percent of girls in the grades first through third wants to be