Why Did Sears Go Down?

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Sears has been known for over 100 years ever since Richard Sears started selling watches at his station in Minnesota. Sears is an iconic brand who over the years develop royal customers with some of their major brands like Craftsman and Kenmore. Sears has made good investments and some investments that have not paid off so well. In 2004 Sears made one of the best deals that it could have made by purchasing Kmart after it went bankrupt. When the merger took place, Lambert rebranded Sears as Sears Holding. Sears Holding was valued at $11 billion and had 3,500 stores by February 2016 the company was valued at $1.6 billion a massive decline for such large corporation many experts agree that it is just a matter of time before Sears is gone.
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If the staff did not agree with Lambert, he had no time for them. Lampert wanted his management team to agree with him and his beliefs. Lambert would seek managers who would share his views and not disagree, By Lambert doing this with his managers he had no one offering different ideas different approaches to problems, as Lampert's plans kept failing it led to a change of executives on a regular basis begin blaming them for his personal failure. By forcing agreement, rather than disagreement Sears did not have the options and alternatives that they might have had with executive giving better …show more content…
If Lambert had treated himself the way he was treating the employees, he thought that they were doing something wrong he would have been fired. His ego blinded him; he thought so high of himself even as Sears kept on falling and now is too far down to turn the company around. Now as of January 31 Sears has finally sold their Brand Craftsman on January 5 for a set of payment combinations of $525 million cash payment at closing, $250 million at the end of year three, and a payment percentage for the next 15 years. Now that Stanley owns the Craftsman brand they will be able to produce and sell craftsman outside of Sears like home depot, Lowe’s and even Amazon who currently sell black and decker. If Lambert had done this deal back in 2008 it would have made a ton of money, and making a good profit for his investors, but this was a desperate move and was not plan properly. Now Black and Decker owns Craftsman after 15 years they will be done paying Sears, now they don't get anything from Craftsman sales. If Sears gets to survive for another 15 years, they will have to pay royalty fees to Black and Decker if they want to be able to sell craftsman at their store. Even if that is what they decide to do, they are going to have to compete with some of this retail outlet and online stores that Black and Decker will sell Craftsman too. In my opinion, it is just a matter of time before Sears

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