As the hype of the Whole Foods Markets grew, I decided to join the fan club. I like their approach to introducing organic foods, free range eggs and much more. Who does not feel better when attempting to avoid fruits and veggies that are covered in pesticides! As we know, these chemicals are extremely hazardous for our overall health. I also believe that Whole Foods Market’s sparked some competitive pressure to the mainstream stores. I started noticing various sections of natural products. In a competitive market, these mainstream stores like Giant Eagle have offered just enough to prevent me from …show more content…
Maybe this is why, Whole Foods “stock lost nearly half of its value since peaking in 2013, and as of last week, their stock had risen just 1.5% in the past 12 months, compared with a 15% gain in the S&P 500.” While they experience a stock market jump of 10% to $34.17, their sales have fallen over the past 18 months.” (Benoit & Haddon, 2017, p. B2)
This type of analytical information is valuable to an activist investor. The pressure is on Whole Foods Market because it wants to accelerate its, “turn around and explore a possible sale, increasing pressure on the upscale organic grocer to find its footing after it rapid growth stalled.” (Benoit & Haddon, 2017, p. B2) Jane Partner LLC, (Jane) has built up an 8.8% stake in Whole Foods. As a stakeholder, Jane has a legal share and financial involvement with Whole Foods therefore; she wants to see the company continue to maintain their competitive