This week I listened to the radio show Suspense: The Black Curtain which originally aired in 1943. This show encompassed the definition of toll broadcasting, which meant that stations such as AT&T would sell air space to companies and in return mention them during the being, middle, and end of a broadcast. In this case Roma Wines sponsored this half an hour thriller.
The episode started with an introduction to Roma Wines and then began with an instrumental to the opening of the show. Cary Grant, a famous actor at the time, played a man who awakes on a sidewalk with a head injury. He can only remember his name and that it was July, however in a twist of events it turns out he's suffered amnesia. With only initials to go off of the man tries
The episode started with an introduction to Roma Wines and then began with an instrumental to the opening of the show. Cary Grant, a famous actor at the time, played a man who awakes on a sidewalk with a head injury. He can only remember his name and that it was July, however in a twist of events it turns out he's suffered amnesia. With only initials to go off of the man tries