Over the past years, it is evident that aspects Hip-Hop are being commodity, creating a multi-billion dollar industry (Holsendolph 1999). White corporate Americans are the primary distributors for the Hip-Hop industry. Moreover, the commodification of Hip-Hop has led to the weakening of the cultural expression and critical conscious awareness of the music, solely focusing on the white patriarchal perception of African Americans. Henceforth, hyper-masculine identity within hip-hop culture produced by the ‘white supremacist capitalist patriarchy’ (hooks 1994, p.115), illustrates the preservation racial hierarchy within contemporary society. Considering, The majority of music conglomerates are white, male upper-class dominated; they have the
