The therapist needs to engage the client with their subconscious mind in the most effective way possible, in order that the client may gain an awareness of, and be able to access, their own potential. This highlights the essential view of the therapist as a skilled helper, enabling the client, rather than an all-knowing and all-powerful practitioner. As *Sandor Ferenczi so eloquently stated in 1916: …' the unconscious mental forces of the patient appear as the real active agent, whereas the hypnotist, previously pictured as all-powerful, has to content himself with the part of an object used by the unconscious of the apparently unresisting patient according to the latter's individual and temporary disposition'. Ferenczi not only developed an awareness of the complications associated with client conformity in his work (another important consideration), but also clarified the then termed 'Maternal' (permissive, warm, supportive) and 'Paternal' (authoritarian, direct, aggressive) styles of hypnotherapy (now termed 'Permissive' and 'Authoritarian') by recognising their associations with traditional parental approaches.…