What Is Mid-Town's Business Strategy

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Mid-Town Office Products is an established company that specializes in the sale and distribution of office supplies. Its warehousing facility is located in the suburbs near Los Angeles. The company is known for its business capabilities, customer relationships and operational excellence. The company aims their merchandise and marketing efforts toward catalog orders and online shopping which allows the consumer to buy products and services over the internet. As a result of Mid-Town’s business strategy this company has a competitive advantage over its competition rendering next day delivery in addition to providing a greater value to its customers through price differentiation. As part of the business operations there is a tracking system

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