What Drives These Motivations Have A Long History Within Psychology

805 Words Aug 3rd, 2015 4 Pages
Within society, people are often faced with situations where they must make a decision between their immediate self-interest and what is more beneficial for their relationship, community and/or nation. (refer) The studies on what drives these motivations have a long history within psychology. (refer) Rational self-interest is the principle that most people will pursue the most beneficial outcome for themselves whether for short term, long term or both. (lange book) Economist and theorist in public goods, Gordan Tullock, once stated: ‘the average human being is about 95 percent selfish in the narrow sense of the term’ (lange book). Although self-interest cannot be disregarded as a powerful motivator, it has been argued by psychologists that rational self-interest does not accurately describe the motives of human social interactions.
One of the techniques that has been developed for measuring motives in human social interaction is social value orientation (SVO). (article 2) Balliet defines social value orientation as ‘the weight people assign to their own and others’ outcomes in situations of interdependence’. Past studies have examined SOV using a triple dominance measure (TDM) to examine the difference between prosocial, individualistic and competitive orientations (lange) and the relationships between these SVO and their ability to cooperate in social dilemmas under social pressure (art 3). Lange based their study on SOV using a TDM examining the differences between…

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