Though, there is a change once globalization had occurred in countries where people had different coloured skin as opposed to the Europeans. Due to this difference in skin colour, it provided the Europeans a reason to justify their actions by claiming that “those affected were somehow inferior and that the Europeans were actually there to help them” (Naiman, 2012, p. 245). White European missionaries were then sent out in hopes to help civilize the savage population they discovered living in the New World. This mission came to be known as the “White Man’s burden” (Naiman, 2012, p. 245), deprived from Rudyard Kipling’s poem published in 1899. To civilize the native inhabitants, they taught them the European ways to do things the European way, otherwise known as the correct …show more content…
Canadian society, like most others, likes to categorize people and place them into groups. These groups are comprised with others who share common characteristics, although these characteristics might not necessarily apply to everybody in the group. This occurrence is called stereotyping and Fiske (2010), defines it as the application of an individual’s own thoughts, beliefs, and expectations onto other individuals without first obtaining factual knowledge about the individual(s). Many times, stereotypes are created after multiple occurrences of a similar experience. The majority of the time, stereotypes can cause harmful effects for those who are unjustly labelled due to factors such as race, ethnicity, or gender, more specifically in the case of marginalized