What combinations of eBusiness Models has the site adopted? How do for-profit and not-for-profit objective merge?
When examining the site threesquarefeet.org, there are several business model combinations that are in place throughout the site. First, there company Three Square Feet is successfully using external forces to create a business opportunity the company combines profitability as well as generosity. They do this by allowing customers to purchases products from their site but in addition with the product purchase all profit will not be held by the company, as 51% of profits will be donated to a specific charity to help various causes around the globe. Also there incentive for the customer to share their story of why they are now using the site along with bettering the lives of others, if chosen the customer can select his or her charity for the month. External forces are providing opportunity for the customers as well as the site as it provides motivation to purchase for yourself and others. Second, there are two different market formats that are used with this site …show more content…
If Three Square Feet would like to expand while keeping its non-profit business model in place they can establish partnerships with famous celebrities, national sports organizations, and government organisations (such as police and fire). These are some logical partnerships they can establish that would not change their business model while growing and expanding their awareness in society. For example, a famous celebrity such as an actor or singer can partner with Three Square Feet and endorse the organization. The celebrity can influence many fans that they possess in the direction of Three Square Feet’s goal. Anything from mentioning the organization in an interview to doing dedicated events with fans and supporters, Three Square Feet would be able to grow by being
When examining the site threesquarefeet.org, there are several business model combinations that are in place throughout the site. First, there company Three Square Feet is successfully using external forces to create a business opportunity the company combines profitability as well as generosity. They do this by allowing customers to purchases products from their site but in addition with the product purchase all profit will not be held by the company, as 51% of profits will be donated to a specific charity to help various causes around the globe. Also there incentive for the customer to share their story of why they are now using the site along with bettering the lives of others, if chosen the customer can select his or her charity for the month. External forces are providing opportunity for the customers as well as the site as it provides motivation to purchase for yourself and others. Second, there are two different market formats that are used with this site …show more content…
If Three Square Feet would like to expand while keeping its non-profit business model in place they can establish partnerships with famous celebrities, national sports organizations, and government organisations (such as police and fire). These are some logical partnerships they can establish that would not change their business model while growing and expanding their awareness in society. For example, a famous celebrity such as an actor or singer can partner with Three Square Feet and endorse the organization. The celebrity can influence many fans that they possess in the direction of Three Square Feet’s goal. Anything from mentioning the organization in an interview to doing dedicated events with fans and supporters, Three Square Feet would be able to grow by being