What An Ignorant Society Think Freedom Is By Steve Cutt Analysis

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“What an ignorant society thinks freedom is”, a satirical cartoon created by a UK based illustrator and cartoonist Steve Cutts. Steve Cutts powerfully presented his perspective on the harsh, brutal and disgusting reality of modern western society in which individuals are shown to be self-indulgent consumers of technology, artificial foods and drugs. The cartoon displays a repulsive example of what ignorant people believe freedom is, namely that the decisions we make about the way we live and what we consume has a negative impact on the quality of our lives. Numerous and various visual elements, language features and literary devices have been used to position the viewers and pose questions in relating to ways in which we choose to live our lives. According to Steve Cutts, the bulky, couch-like figure symbolises the “ignorant society”.
The idea of “freedom” is displayed through the image of instant gratification. Their “freedom” consists of being automatically given everything with as minimal
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The facial expressions, insanely unproportioned and unrealistic figures used enhance the cartoon’s incongruity. Incongruity is most evident where there is an “AUTOFEEDER” contraption feeding him burgers; on the other hand another soft drink contraption is serving him liquids through tubes. This man isn’t the only chunky couch-like figure, as shown in the picture on the wall there are other couch-like figures too which just further shows how manipulated and brainwashed western modern society really is. The analogy of “Couch potato” is visually represented in this cartoon. In the picture frame of the two couch-like people, they are both on their phones. The irony in this is they are on their phones socialising online but when are put face to face they show no signals of contact or communication. They could be in a room full of people yet their phones result them in

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