Wellpoinnt Essay

3244 Words May 9th, 2010 13 Pages
WELLPOINT About WellPoint WellPoint works to simplify the connection between Health, Care and Value. We help to improve the health of our communities, deliver better care to members, and provide greater value to our customers and shareholders. WellPoint is the nation’s largest health benefits company, with more than 33 million members in its affiliated health plans. As an independent licensee of the Blue Cross and Blue Shield Association, WellPoint serves members as the Blue Cross licensee for California; the Blue Cross and Blue Shield licensee for Colorado, Connecticut, Georgia, Indiana, Kentucky, Maine, Missouri (excluding 30 counties in the Kansas City area), Nevada, New Hampshire, New York (as the Blue Cross Blue Shield licensee …show more content…
{text:list-item} {text:list-item} {text:list-item} Our business strategy establishes a framework that yields tangible value for all of our constituents - members, employers, health care professionals, associates, and shareholders. Customer Segments WellPoint has long recognized that one size does not fit all. The Company's Blue Plans and UniCare Plans are organized around the following customer segments: National Accounts Customer Segment National Accounts are generally multi-state employer groups primarily headquartered in a WellPoint service area with 2,500 or more eligible employees, of which at least 5% are located outside of the headquarter state. Local Group Customer Segments Local Group includes customers with less than 1,000 employees eligible to participate as a member in one of our health plans, as well as customers with generally 1,000 or more eligible employees with less than 5% of eligible employees located outside of the headquarter state. Individual Customer Segments Individual customers under age 65 and their covered dependents. Seniors Medicare-eligible individual members age 65 and over who have enrolled in Medicare Advantage, a managed care alternative for the Medicare program, or who have purchased Medicare Supplement benefit coverage. State Sponsored Business Members with State-Sponsored managed

Related Documents