Companies rely on consumer feedback to reflect, learn, and grow.
Positive reviews offer businesses the opportunity to perfect products and services that already satisfy their consumers.
On the other hand, negative feedback pinpoints areas of improvement. From delivery times to product quality to customer service, your company may need to revamp its techniques.
“A negative review will not sink your business. In fact, they can even be good for business,” says Daniel Lemin, author of ManipuRATED and Senior Strategist at Convince & Convert.
So, before you panic, change your perspective on the situation. Here are six ways to survive negative consumer feedback:
1. Give A Response
Respond to your consumers’ concerns. When you provide an immediate response, your customers will respect your brand. It opens a line of …show more content…
Tailor your inventory, marketing, and delivery methods to fit the community’s needs.
In 2016, expect apps to streamline the mashup of eCommerce and social. Instagram has the “Shop Now” feature, followed by Pinterest’s “Buyable Pins.” Find ways for your business to integrate its products into this blend of social commerce.
A Corvisa survey found that “77 percent of consumers are open to getting text messages from companies.” How can your business send customers appointment reminders? Are you willing to send push notifications about sales and discounts? Opportunities exist to be more customer-centric.
Accept the negative feedback. Take it as a sign that times are changing. Be ahead of the curve and learn how your business can prepare for the future.
Keep Moving Forward
Surviving negative consumer feedback isn’t easy. Instead of fearing the worse, train your team to learn from the constructive criticism.
Rebound from the situation. Respond to customers in a timely fashion. Make improvements to your products. And reassure customers that you exist to serve their
Positive reviews offer businesses the opportunity to perfect products and services that already satisfy their consumers.
On the other hand, negative feedback pinpoints areas of improvement. From delivery times to product quality to customer service, your company may need to revamp its techniques.
“A negative review will not sink your business. In fact, they can even be good for business,” says Daniel Lemin, author of ManipuRATED and Senior Strategist at Convince & Convert.
So, before you panic, change your perspective on the situation. Here are six ways to survive negative consumer feedback:
1. Give A Response
Respond to your consumers’ concerns. When you provide an immediate response, your customers will respect your brand. It opens a line of …show more content…
Tailor your inventory, marketing, and delivery methods to fit the community’s needs.
In 2016, expect apps to streamline the mashup of eCommerce and social. Instagram has the “Shop Now” feature, followed by Pinterest’s “Buyable Pins.” Find ways for your business to integrate its products into this blend of social commerce.
A Corvisa survey found that “77 percent of consumers are open to getting text messages from companies.” How can your business send customers appointment reminders? Are you willing to send push notifications about sales and discounts? Opportunities exist to be more customer-centric.
Accept the negative feedback. Take it as a sign that times are changing. Be ahead of the curve and learn how your business can prepare for the future.
Keep Moving Forward
Surviving negative consumer feedback isn’t easy. Instead of fearing the worse, train your team to learn from the constructive criticism.
Rebound from the situation. Respond to customers in a timely fashion. Make improvements to your products. And reassure customers that you exist to serve their