The WB network was launched on January 11, 1995 with an episode of The Wayans’s Bros as its first program. Michigan J. Frog appeared as WB's official mascot until 2005. The networks first programs were mostly sitcoms targeted at an African American audience with shows such as 1. The Wayans’s Bros 2. The Parent 'Hood & 3. Sister Sister. Also, several series during first five years were also targeted at families with shows such as Unhappily Ever After.
Many of the new shows added like Kirk did not meet and were unable to gain viewing interest, so WB Kids was launched. Prior to network launch, WB network was created from the reaction from the success of Fox network.
November 1993, WB entertainment announced formation of WB network
December 1993, …show more content…
Former Fox executives Jamie Kellner and Garth Ancier were appointed to run the new network. During 2004-05 seasons, WB started falling behind in the fall of 2005 due to audience viewings decreasing. WB aired final night of programming on Sept. 17, 2006 with The Night of Favorites and Farewells; a 5 hour block of pilot episodes from past signature series. WB officially shut down on Sept. 17, 2006 when it merged with The UPN and became The CW the very next day. Their scheduling structure was similar to Fox’s when it first launched; started with one a week of programming progressively adding additional nights of programming over the course of several seasons. From 1995-1997 the network’s first programs were mostly sitcoms targeted at the African American audience and families overall. September 1995 the network launched the Kids’ WB programming that had a mix of existing Warner Bros. animated series airing Monday through Saturday mornings. In the years of 1996-1997 the WB network started to obtain modest hits with the family drama 7th Heaven, and comedies like The Steve Harvey Show, and The …show more content…
With 3 hit shows on its list, WB extended to build its fan base with college drama felicity and Charmed. Both shows set new records in their premiers to 7.1 and 7.7 million viewers. In the start of 1998 season the network expanded its programming to Thursday nights. The show’s episodes attracted 12.5 million viewers by February 8,1999. By 2000 season the network concluded its primetime expansion with the addition of Friday night programming, the WB was the only network to have gains in its total audience viewership and in each key demographic. In the late 1990’s the teen boom began to die down causing Popular and Roswell to being cancel, two shows that premiered with strong ratings. As for 7th heaven, Buffy and Charmed remained with consistent ratings other shows like Felicity and Dawson’s Creek began to see a decrease in ratings. Between the 1999 and 2000 WB dropped 6th place in ratings among all major broadcast networks>>>losing 19% of its household audience. The network realizes that it could no longer rely on teenage audience so the new goal was to move into a
Many of the new shows added like Kirk did not meet and were unable to gain viewing interest, so WB Kids was launched. Prior to network launch, WB network was created from the reaction from the success of Fox network.
November 1993, WB entertainment announced formation of WB network
December 1993, …show more content…
Former Fox executives Jamie Kellner and Garth Ancier were appointed to run the new network. During 2004-05 seasons, WB started falling behind in the fall of 2005 due to audience viewings decreasing. WB aired final night of programming on Sept. 17, 2006 with The Night of Favorites and Farewells; a 5 hour block of pilot episodes from past signature series. WB officially shut down on Sept. 17, 2006 when it merged with The UPN and became The CW the very next day. Their scheduling structure was similar to Fox’s when it first launched; started with one a week of programming progressively adding additional nights of programming over the course of several seasons. From 1995-1997 the network’s first programs were mostly sitcoms targeted at the African American audience and families overall. September 1995 the network launched the Kids’ WB programming that had a mix of existing Warner Bros. animated series airing Monday through Saturday mornings. In the years of 1996-1997 the WB network started to obtain modest hits with the family drama 7th Heaven, and comedies like The Steve Harvey Show, and The …show more content…
With 3 hit shows on its list, WB extended to build its fan base with college drama felicity and Charmed. Both shows set new records in their premiers to 7.1 and 7.7 million viewers. In the start of 1998 season the network expanded its programming to Thursday nights. The show’s episodes attracted 12.5 million viewers by February 8,1999. By 2000 season the network concluded its primetime expansion with the addition of Friday night programming, the WB was the only network to have gains in its total audience viewership and in each key demographic. In the late 1990’s the teen boom began to die down causing Popular and Roswell to being cancel, two shows that premiered with strong ratings. As for 7th heaven, Buffy and Charmed remained with consistent ratings other shows like Felicity and Dawson’s Creek began to see a decrease in ratings. Between the 1999 and 2000 WB dropped 6th place in ratings among all major broadcast networks>>>losing 19% of its household audience. The network realizes that it could no longer rely on teenage audience so the new goal was to move into a