1.1 The company name, the message and rationale
Walvis is a privately owned fashion accessory store located in Ho Chi Minh City, Vietnam. The owner is Thanh Truong. Walvis specializes in a variety of low to average price and trendy accessories that can match with client's demand in different occasion.
I am interested in tiny things that complete the appearance wearer besides clothes. Started out as an interest, a hobby for me evolved into a promising industry in the Southern part of Vietnam.
By using the image of the blue whale (Walvis), a helper of fishermen when they are in the rough sea or getting lost, the company wants to get the message across to customers that walvis will always feel free to help when they do not …show more content…
The value of VND is not high. 1USD ~ 23,000VND. 1 Chinese CMR ~ 3,500 VND.
Chances: The country GDP growth rate is around 6 or even 7%. Hence, it is a potential market for any business (The World Bank 2016)
License tax
Newly established businesses that start in the first 6 months of the year need to pay the whole year tax. In contrary, for those enterprises establish in the second half of the year, their only need to pay 50% of license tax. The new businesses have to pay license tax within a month after being granted tax registration and tax identification numbers (Government Portal, 2016)
Rate Income/month Taxes for the whole year
1 >1.500.000 1,000,000
2 From 1,000,000 to 1,500,000 750,000
3 From 750,000 to 1,000,000 500,000
4 From 500,000 to 750,000 300,000
5 300,000 to 500,000 100,000
6 <300,000 …show more content…
It usually affects the infrastructure terribly.
Perception of nature: Vietnamese people are more aware of the environment (Pham & Rambo 2003). Nevertheless, those people only focus on visible environment problems, not acknowledge how important it is in every activity.
LEGAL
Unstable law: Unstable and unpredictable legal environment is a challenge for businesses in Vietnam (The World Bank and PPIA 2000). The Vietnamese legal documents themselves are in the process of being finalized, while the capacity of policy as well as trade facilitation staff, is weak.
3.5 SWOT Analysis
This part used SWOT method to analyze both internal and external factor affecting the case of Walvis. The table below presents the analysis of strengths, weakness, opportunities as well as threats of the case enterprise.
Internal Strengths Weaknesses • The location of Vietnam is near China. Hence, it helps to import or exchange goods