There are many arguments over how major corporations should treat their workers and what rights they’re entitled to. Robert Greenwald’s, Wal-Mart: The High Cost of Low Prices (2005) critiques the Walmart brand, most notably the CEO Lee Scott, and the family of the founder, Sam Walton. The film argues that Walmart and its higher up’s don’t care for their workers nor the consumers, instead solely focused on a profit. The argument is successful in its attempt to display the horrid acts of the executives in the Walmart company, which is accomplished by appealing to the viewers logos, pathos and ethos.
The documentary appeals to its viewers logic by displaying numerous statistics showing the lack of concern from Walmart's executives for their …show more content…
The writer manages to display his patriotism by the placement of the American flag, especially in the beginning of the movie. Also in the beginning of the movie Greenwald chooses to play This Land is Your Land which is a popular American folk song, the song selection displays that he isn't critiquing America, as much as he is the Government for allowing such horrid acts to occur. Finally ethos is demonstrated when one of the interviewees states that he loves America, is a republican and loves capitalism but he believes walmart should be stopped, showing that it isn’t simply a democrats nor a republicans problem, instead it's an American …show more content…
The emotional appeal is set from the beginning of the movie, by displaying the family business and how it has been a family and community staple for many decades, creating an emotional bond with the audience members. However it ultimately leaves the audience with feelings of despair after the arrival of walmart and the shutting down of the family business, with the addition of the fading to black effect and the sepia tone, all creating feelings of sadness. Another emotional appeal is with one of the other families, when the woman is making dinner, illustrating that the woman is a normal american just like the viewer, and after she speaks about the horrid treatment she received as a worker from walmart and how she has no money , the scene with her ends with a zooming in on her crying child, leading the audience to believe that the child is crying because of walmart. Finally the strongest appeal was with one of the former workers who spoke about how she had to work unpaid overtime for walmart, her interview ended with her saying that, “it wasn’t worth my husbands life” once again causing an extremely touching emotional moment with the
The documentary appeals to its viewers logic by displaying numerous statistics showing the lack of concern from Walmart's executives for their …show more content…
The writer manages to display his patriotism by the placement of the American flag, especially in the beginning of the movie. Also in the beginning of the movie Greenwald chooses to play This Land is Your Land which is a popular American folk song, the song selection displays that he isn't critiquing America, as much as he is the Government for allowing such horrid acts to occur. Finally ethos is demonstrated when one of the interviewees states that he loves America, is a republican and loves capitalism but he believes walmart should be stopped, showing that it isn’t simply a democrats nor a republicans problem, instead it's an American …show more content…
The emotional appeal is set from the beginning of the movie, by displaying the family business and how it has been a family and community staple for many decades, creating an emotional bond with the audience members. However it ultimately leaves the audience with feelings of despair after the arrival of walmart and the shutting down of the family business, with the addition of the fading to black effect and the sepia tone, all creating feelings of sadness. Another emotional appeal is with one of the other families, when the woman is making dinner, illustrating that the woman is a normal american just like the viewer, and after she speaks about the horrid treatment she received as a worker from walmart and how she has no money , the scene with her ends with a zooming in on her crying child, leading the audience to believe that the child is crying because of walmart. Finally the strongest appeal was with one of the former workers who spoke about how she had to work unpaid overtime for walmart, her interview ended with her saying that, “it wasn’t worth my husbands life” once again causing an extremely touching emotional moment with the