This shows us the occupancy has increased through the years and will continue to do so for the upcoming years within the region.
Without the support of tourism influx in the area there are many events such as the Waikato field day and events in Hamilton that drive many accommodation demands within the area, keeping the demand consistent through out the year.
Getting our name out there
First we must find out where our travellers are coming from to understand how we can tailor our marketing to be more effective. Please refer to the below chart of active considers who said that their choice …show more content…
Facebook is the biggest social media outlet in the world. Let 's look at our biggest international market and the age group in which uses Facebook.
I have researched main nationalities that use facebook from statistics at www.statista.com which evidently suggest the main age group that utilizes Facebook (FB) is 18-34. In the previous years, students at the New Zealand School of Tourism surveyed visitors when they visited Hobbiton and determined that Hobbitons ' biggest age demographic is 18-30, which in a nutshell means that it is important for Hobbiton to use Facebook as a large portion of their market is connected to Facebook. They can use this to reach more specific markets who are already interested in Hobbiton and are following them on Facebook.
Hold the Press !
Inviting the media to tour the new Hobbiton Holetel could be an enticing concept for you but we know that stuff.co.nz will definitely be interested in the hotel as they write a variety of stories and publish them easily